SGIA Annual Safety Recognition Program Awards 55 Recipients
February 15, 2018 SignIndustry.com e-Newsletter
Moving Away from Vinyl Substrates: A Conversation with Pete Kouchis
As expectations rise, graphic imagers and installers are seeking out new ways to stay competitive in the marketplace.
Is Your CNC Router Still Fit for Purpose?
While the older machine may still work just fine, it may be time for an upgrade, just the same.
How to Properly Prepare Screen Printing Art Files
No matter what type of printing process you use to screen print, one of the greatest factors that will determine how good that print turns out is the artwork.
Gilding: Time-tested Tips from Modern-day Pros.
Gilding is an ancient art that dates back to Egyptian times.
Frame It: The Uncovering of the Framing Segment of the Sign Industry
Businesses who are getting involved in wide-format banner framing are discovering a niche with a demand that needs to be filled. This segment of the industry provides an opportunity for sign professionals to diversify their businesses while offering customers a unique choice in sign products.
The Changing Retail Landscape
The demand for printed point-of-purchase (POP) graphics may erode now that Amazon and changes in consumer behavior are forcing retailers to rethink the role of their brick-and-mortar stores.
Vinyl Techniques: Preparing the Surface
Neglecting to properly prepare the surface of a substrate could cause vinyl failure. Don’t make this mistake!
Choosing the Right Vendor
Making sure you align your company with vendor partners who will assist you in integrating their new product/service offering long-term are crucial to your success.
Raster Images versus Vector Images - explaining it simply
All electronic art images are divided into one of two core types, raster images (also know as 'bitmaps') and vector images. In a nutshell raster images are composed of connected dots and vectors are images composed of connected lines.
Eight Ways to Lose the Sale: Inside the mind of a frequently frustrated print buyer
In order to have a successful relationship with your print buyer, there are certain 'dos' to foster a solid partnership. Perhaps more important, however, are the 'don'ts' that should never be forgotten.
Content Neutrality and Signs: The Reed v. Gilbert Decision and the Aftermath
On June 18, 2015, the Supreme Court of the United States (SCOTUS) unanimously agreed that a Gilbert, Arizona sign code violated the First Amendment freedom of speech rights of Rev. Clyde Reed and his Good News Community Church.
Hershey’s How Sweet It Is: The Eye-Candy of Times Square
In the middle of all its surrounding Times Square spectaculars, billboards and sign edifices, stands the flagship Hershey Times Square, a retail gift store which is a chocolate confectionary paradise that is the center of the chocolate universe.
Using a Price List Tool
Many businesses rely on a pricing list for their customer bids. This is especially true for new business owners who are learning not only what it takes to be a good printer, but also what it takes to be a good business owner.