The Online Magazine For The Sign Trade
e-NewsLetter Volume 12 Issue 7
Friday April 1, 2011

In this issue:

Product Showcases

AP-LAZER Etching Systems. Versatile. Powerful. Etches on Multiple Surfaces!
Hyatt’s—All Things Creative offers a laser system that is easy to assemble and extremely cost effective. AP-LAZER is a large format laser machine that allows for engraving on unlimited sizes of any material. Used in many industries for wood engraving, glass engraving, metal engraving, photo engraving, personalized gift and award engraving, brick engraving, markings for industrial products, and most recently, engraving floors and large pieces of wood or glass. Standard with the machine is an 80W CO2 high power laser tube — ideal for brick engraving. Click to view a video.
Read on...

Wide Format Laminators and Specialty Films from
Laminator.Com features a large selection of Wide Format Laminators, Cold and Liquid Laminators plus Specialty Laminating Films. users receive additional discounts up to 10% off of our already low prices. Order your Laminator and/or Specialty Laminating Films from today!
Read on...

Engraved Signs of All Kinds - CAB Plastics
Manufacturing all types of Plastics, Brass, Aluminum, and Stainless Steel Signs, from 1" x 1" all the way up to full 48" x 96" sheets. Come see what we can do, click above.
Read on...

Vinyl Application Tools
Apply pressure sensitive vinyl up to 62" wide without bubbles or wrinkles. Apply transfer tape, laminate and mount with the same tool. Saves space and time and is easy to use.
Read on...

SGIA's new Business Development Conference - May 11-12, 2011 in Denver, Colorado
Held at the Sheraton Denver Downtown Hotel - the focus will be on opportunities to move up the supply chain and improve imagers' competitive position in the retail sector. Including a mix of expert presentations, panel discussions and in-depth case studies focused on how companies can best position themselves for success in this sector.
Read on...

Advertise a product showcase monthly for $100 or an entire year for just $1000. Get with the program and see what you've been missing!
Call or email for more details: 888-350-3357 ext. 201 or

Sign Industry News

Sign Industry Press Releases
What the heck is happening in our industry? Find out here...
Go Now --->

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We encourage you to forward this e-Newsletter along to them. Or please suggest for them to visit: Our site and join.

Technologically Advanced

    "Information technology and business are becoming inextricably interwoven. I don't think anybody can talk meaningfully about one without the talking about the other."
      --- Bill Gates

In Stephen Ambrose's book, Nothing Like it in the World, the story of the men who built the Transcontinental Railroad, he quotes a newspaper editor that stated that riding a train that goes over 25mph could kill a person. He said, "The human body was not designed or meant to go at such tremendous speeds." It can seem comical to us today after years of progression in the realm of transportation, but with every new technology, we are bound to have naysayers.

    "Not all problems have a technological answer, but when they do, that is the more lasting solution."
      --- Andrew Grove

Some business leaders today are embracing the advancements made in the cell phone industry. Products such as the iPhone are being used to email bids, proposals, and invoices straight from the job site. Mapping tools on the new phones are helping us find job locations, track the whereabouts of personnel, and determine mileage for figuring out drive time and man-hours.

But, as with all new technology, there are those who won't budge on upgrading their phones. Of course, that is fine if the tools (cell phones) you are now using still gets the job done. But, what if? What if you could produce more in less time? What if upgrading to new technology actually contributes to increasing your bottom line?

    "The Internet has been the most fundamental change during my lifetime and for hundreds of years. Someone the other day said, 'It's the biggest thing since Gutenberg," and then someone else said 'No, it's the biggest thing since the invention of writing.'"
      --- Rubert Murdoch

The new cell phones also include options for uploading thousands of helpful applications (Apps), and some not so helpful. It is said that over one hundred per day are being produced and submitted to Apple and other providers for consideration. Many of these Apps are extremely helpful for running a business. It is like having a personal computer on steroids with you at all times.

Other technologically advanced products on the market include the Kindle and the Nook that allow you to download books to read from one device that you can take with you anywhere. While the products are very popular and are selling like hotcakes, they are being pooh-poohed by some that simply don't like change. I can understand the nostalgia of holding a book and the smell and feel of a book, but like most creative advancements, these products have their place as a way to increase knowledge at work or at home.

    "The Star Trek computer doesn't seem that interesting. They ask it random questions, it thinks for a while. I think we can do better than that."
      --- Larry Page

We've all heard it said that once you purchase a computer, it is already out of date before you get it to the office or home. Still, it is better to at least try to improve your business with the latest in technology when you feasibly can. We used to hang pictures using hardware store picture hangars or nails, then we discovered Monkey Hooks (you should try them, they work!). We had multiple screwdrivers (the tools, not the drink), then we bought an interchangeable one. The list could go on and on, but the point is that diving into new technology can be unconformable for the Type B personality and others, but can save thousands of dollars in time.

    "Technology is always evolving, and companies...not just search companies.. can't be afraid to take advantage of change."
      --- Eric Schmidt

Advertiser - ISA International Sign Expo 2011

Just a Few Weeks Remain to Register!
Attend the ISA International Sign Expo.

Looking to impress your customers by providing them with very best service and sign production? During the ISA's Sign Expo's Opening General Session, General Stanley McChrystal will illustrate the positive effects strong leadership and open communication can have on the bottom line. McChrystal is one of many experts available to you at ISA's International Sign Expo - the largest sign show in the world.

ISA International Sign Expo 2011
Education & Networking Events: April 27-30, 2011
Trade Show: April 28-30, 2011
Las Vegas, Nevada
Mandalay Bay Convention Center

Feature Articles

Why Vehicle Installations Fail
By Rob Ivers

A guide to root causes, prevention & successful graphic installation
Read the article...

UV-LED Technology Update - stretching the limits
By John Kuta & Nidal Abbas

UV digital printing is the fastest growing segment in the wide-format printing industry and has taken a central place in the graphics business. And UV LED (light emitting diode) technology is poised to take on UV arc lamps as the next generation of UV light applications.
Read the article...

Looking for an article or trying to find an old one? Check out the article archive:
     View the archive now

Advertiser - American Sign Museum

Sign Museum Auction Goes On-Line April 1st
By going on-line, the entire sign and imaging industry can now participate.

Bidding starts at 12 midnight Eastern Standard Time on April 1, 2011 and continues for 30 days and nights, ending on Saturday, April 30 at 3:00 pm Pacific Standard Time. Those attending the ISA SIGN EXPO show in Las Vegas, can get in their last-minute bids on-site at the museum’s booth (#3317). Don’t wait for the show, but make sure you mark your calendar. Visit:

Funny Signs

At a street crossing in San Francisco:

    "Blind Persons Cross Here"

At a Dairy Queen in Georgia:

    "Scream Until Daddy Stops The Car!"

In the window of a Travel Agency:

    "Please Go Away!"

We know those funny signs are out there. Take a moment and send them in to us and we'll share them with the world. Send all hysterical observations to:

The Advertisers That Make Possible

Visit our friends and advertisiers that support this publication:

  3M Commercial Graphics:
  Advance Corp, Braille-Tac™ Div.:
  CADlink Technology:
  Clarke Systems:
  Cyrious Software:
  Estimate Software:
  Hyatts- All Things Creative:
  International Sign Association (ISA):
  Saw Trax Mfg, Inc.:
  SignPro Systems:
  United States Sign Council (USSC):
  Woodland-Sign Letters/Metal Letters:

We want your feedback! Let us know what we can do to serve you better. Send us your comments to us at: or give us a call at 407-656-5892

- Wishing you much success,

  Sean Scott
  Managing Editor

If your company wishes to sponsor this newsletter, please contact Sean Scott at:
or call 888-350-3357 xt 201 to learn more about this and other great advertising opportunities within

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