The Online Magazine For The Sign Trade
e-NewsLetter Volume 13 Issue 17
Tuesday September 4, 2012

In this issue:

Product Showcases

Manual Laminators
Low cost and fast. A must have tool for any shop that works with vinyl.
Read on...

Create Amazing Window Effects with New 3M Film
3M offers customers versatility with Scotchcal brand Clear View Graphic Film IJ8150. This durable cast vinyl material features optical clarity so unprinted areas have a completely transparent view. Create sandblasted and etched glass effects using white ink, and perforated window film effects without the holes. Compatible with digital and screen printing systems. More creative ideas at
Read on...

China’s Definitive Sign Event - Sign China 2013
SIGN CHINA, March 1-4, 2013 has pioneered the combination of indoor and outdoor format printers, engravers, exhibition and display equipment, as well as LED displays, components and lighting, into a one-stop sourcing platform for the sign industry. In 2013, it will comprise 5 specialized sections in 12 halls, with a projected 1,700 exhibitors occupying 120,000 square metres in exhibition space.
Read on...

2012 SGIA Expo Imaging Indulgence
Déjà Vegas! The SGIA Expo is back in Vegas (October 18–20, 2012) to offer the imaging community the best spot for the latest advancements in wide-format, graphics application, screen, digital and more. With sales-free Expert Advice Zones, eye-opening educational sessions and the broadest range of imaging technologies on the market — the 2012 SGIA Expo may be the most indulgent imaging event yet.
Read on...

Introducing the all new T2 Banner Bungee. The T2 is the perfect device to fasten your sign or banner to just about anything.
The PVC coated, stainless steel clip can attach securely to most any objects with little effort. The elasticity of the cord will help extend the life of banners, signage, tarps, etc. by easing the stress on the grommets.
Read on...

Wholesale ADA Signage for the trade only.
Whether you require Magnesium, Zinc, Photopolymer, or Raster Braille you can count on Advance Corporation for superior quality at an effective cost. Contact us for a free sample and feel the quality. Backed by more than 70 years of experience, the Braille-Tac™ Division of Advance Corporation is the acknowledged leader in the specialized field of ADA products on a wholesale basis. We offer competitive prices, quality, and a quick production time.
Read on...

Advertise a product showcase monthly for $100 or an entire year for just $1000. Get with the program and see what you've been missing!
Call or email for more details: 888-350-3357 ext. 201 or

Sign Industry News

Sign Industry Press Releases
What the heck is happening in our industry? Find out more here...
Go Now --->

Your co-workers or friends may find this newsletter useful too...
Please forward this e-Newsletter along to them, or point them to subscribe at: This link. :)

Idea Generation

    "Ideas can be life-changing. Sometimes all you need to open the door is just one more good idea."
      --- Jim Rohn

Ideas in business come to us through many channels. We might read about it in a magazine or book, or we might get inspired from watching a movie. There are people who come up with ideas in the shower and others in their sleep. Art Fry, the guy who invented Post-It Notes is said to have come up with the idea while singing in his church choir.

They come from all directions, these ideas. Some are good and worth pursuing and others are all-out wishes that may still lead to worthwhile pursuits. For some people though, ideas are not so easy to come by. They struggle with letting their minds open to new ideas and therefore have a tough time creatively seeking them.

    "First comes thought; then organization of that thought, into ideas and plans; then transformation of those plans into reality. The beginning, as you will observe, is in your imagination."
      --- Napoleon Hill

Entrepreneur and marketing guru Seth Godin says that "Ideas occur when dissimilar universes collide, and that they can even come from bad ideas, provided there are enough of them." Getting those universes to collide takes some maneuvering and a little patience.

The first step is to allow the mind to dump all ideas onto a piece of paper. This exercise really works and gets the mind working overtime to produce ideas. Not all of them will be something you could or would implement, but do not dare stifle them. If you find you are struggling, go paint, read a book, play a game or something similar to get the creative juices flowing. When you do begin producing ideas, try to keep them related to a particular subject. For example, if you are looking to branch out to another segment of the sign industry keep to that topic with the ideas. It is easy to allow your mind to come up with ideas on where to vacation, but that is only good if you are getting ready to take a holiday.

    "Great minds discuss ideas; average minds discuss events; small minds discuss people."
      --- Eleanor Roosevelt

Next, brainstorm with your team for additional ideas. At this stage, do not try to poke holes in anyone's suggestion, but as in the solo idea dumping, stay on topic. Brainstorming is a great way to get everyone involved to creatively and collectively submit ideas for solving a problem or inventing a new way of doing things.

    "At Microsoft there are lots of brilliant ideas but the image is that they all come from the top - I'm afraid that's not quite right."
      --- Bill Gates

Be sure to give credit to the team for coming up with an idea when it is implemented. If applicable, give credit to the individual or individuals that came up with the solution. This is a great way to ensure that all are appreciated and therefore onboard with the direction of the business. A sense of loyalty is created or reinforced at this stage.

    "Enthusiasm is the yeast that makes your hopes shine to the stars. Enthusiasm is the sparkle in your eyes, the swing in your gait. The grip of your hand, the irresistible surge of will and energy to execute your ideas."
      --- Henry Ford

The point of idea generation is to know that somewhere there is an answer and you can find them with the right enthusiasm and the will to come with a host of ideas. If the desire is strong enough, the ideas will come.

Advertiser - 2012 SGIA Expo Imaging Indulgence

2012 SGIA Expo Imaging Indulgence
Déjà Vegas! The SGIA Expo is back in Vegas (October 18–20, 2012) to offer the imaging community the best spot for the latest advancements in wide-format, graphics application, screen, digital and more. With sales-free Expert Advice Zones, eye-opening educational sessions and the broadest range of imaging technologies on the market — the 2012 SGIA Expo may be the most indulgent imaging event yet.

Feature Articles

Color Proofing & Standards in 2012
By Jeff Burton

Let's look at the various proofing specifications, standards and methodologies that are prevailing this year?
Read the article...

Seamless Wraps 101 - Deciding when to go seamless and when not to
By Jennifer LeClaire

Seamless wraps demand careful planning - and even then they can be a challenge. Find out how to approach a seamless wrap and when to consider a partial wrap instead.
Read the article...

Looking for an article or trying to find an old one? Check out the article archive:
     View the archive now

Advertiser - Welcome to the Fabulous SGIA Zones

Welcome to the Fabulous SGIA Zones
Attend the 2012 SGIA Expo (Las Vegas, October 18–20) to explore new market opportunities at SGIA's exclusive Expert Advice Zones, many of which offer free daily educational sessions. Industry experts will be on-hand to answer questions and demonstrate the latest trends for the specialty imaging industry.

Register today for your free Expo pass!

Funny Signs

In a local courthouse in the Passport renewal office

    "If you look exactly like your passport picture you are too ill to travel"

Sign on front of Tattoo Parlor

    "Tattoos while you wait"

On a Scientist's door:

    "Gone Fission"

We need those funny signs you've seen in your travels, come on, we know they're out there.
Send them to us at:

The Advertisers That Make Possible

Visit our friends and advertisiers that support this publication:

  3M Commercial Graphics:
  Advance Corp, Braille-Tac™ Div.:
  Bitro- LED Lighting:
  CADlink Technology:
  Clarke Systems:
  Cyrious Software:
  Estimate Software:
  International Sign Association (ISA):
  Real Gold, Inc:
  SignPro Systems:
  Supply 55:
  US Banner Corp:
  United States Sign Council (USSC):
  Woodland-Sign Letters/Metal Letters:

We want your feedback! Let us know what we can do to serve you better. Send us your comments to us at: or give us a call at 407-656-5892

- Wishing you much success,

  Sean Scott
  Managing Editor

If your company wishes to sponsor this newsletter, please contact Sean Scott at:
or call 888-350-3357 xt 201 to learn more about this and other great advertising opportunities within

(c)2012 |
Worldwide Rights Reserved.