The Online Magazine For The Sign Trade
e-NewsLetter Volume 14 Issue 17
Tuesday September 3, 2013

In this issue:

Product Showcases

Free Expo Floor Pass to SGIA Expo 2013 in Orlando, October 23–25, 2013
Walk the SGIA Expo floor for free, courtesy of A $35 value, just click above to register today.
Reserve your VIP Pass to the Expo today

3M introduces matte metallic films in rich fall colors
3M added five colors to its line of popular dual cast films—3M™ Wrap Film Series 1080. The new matte metallic colors comprise copper, pine green, red, charcoal and brown. Use right out of the box—no printing, no overlaminate. Create head-turning looks by mixing and matching the 50 finish, texture and color variations.
Read on...

The 2013 SGIA Expo in Orlando, October 23–25, 2013
Experience the full spectrum of imaging technologies and applications. See the newest digital, wide-format technologies, the full range of supplies and solutions and innovative finishing options. Visit seven Expo-exclusive Zones, the Expo floor featuring the broadest range of technology available on the market, or take in any of the 40 classic educational sessions or sales-free zone presentations Also featuring our co-location partner: IFAI Specialty Fabric Expo. Register Now
Read on...

3M expands color selection of popular Series 1080 Films
3M introduces six additional colors to its highly demanded line of 3M™ Scotchprint® Wrap Film Series 1080: two satin colors and four matte. The new Satin Pearl White film was a true attention-getter at the SEMA show. View the expanding line of colors and finishes online. Backed by 3M™ MCS™ Warranty.
Read on...

Special ASI Membership Offer From
As a member, you have a great opportunity to increase revenue by selling imprinted products like logoed pens, mugs, and apparel. Thousands of companies like yours have increased business through the sales of products like these. It's a service you could easily add that will increase your sales and improve customer loyalty. Please click here to learn more about this opportunity today.
Read on...

Pro Vehicle Outlines Releases New Companion Product, Pro Vehicle Preview
Pro Vehicle Preview is a collection of 300+ Adobe PhotoShop™ files that includes side-view, pre-clipped photographic images of most popularly used vehicles by vehicle graphics professionals. Graphics created using a PVO template can be easily brought into, and instantly placed on a PVP photo-image. The end result is a highly professional and life-like image that can now be presented to a potential customer. All for just $99.00
Read on...

Advertise a product showcase, like above, monthly for $100 or an entire year for just $1000. Get with the program and see what you've been missing!
Call or email for more details: 888-350-3357 ext. 201 or

Sign Industry News

Sign Industry Press Releases
What the heck is happening in our industry? Find out more here...
Go Now --->

Your co-workers or friends may find this newsletter useful too...
Please forward this e-Newsletter along to them, or point them to subscribe at: This link. :)

Ask Questions

    "The creation of something new is not accomplished by the intellect but by the play instinct acting from inner necessity. The creative mind plays with the objects it loves."
      --- Carl Jung

Being creative can seem like a luxury in today's fast-paced business environment. Who has the time to sit around and think up cool ideas for new products or improving services? Trying to simply keep our heads above water is enough at times. The creative minds are those in academia with hours to burn sitting in a comfy chair with pad and pencil in hand.

That is the way it used to be. Times have changed and business people are adapting to the pace by interjecting creative moments and thinking time where they can. It is true that making the time to go for long walks in the woods or some other quiet place can help to fire up the creative juices, but small snippets of time stolen throughout the week can also produce some amazing creative ideas.

    "Since new developments are the products of a creative mind, we must therefore stimulate and encourage that type of mind in every way possible."
      --- George Washington Carver

Numerous stories have been told about wonderful breakthrough ideas that have come at some unusual times. Marketing guru, Seth Godin came up with Permission Marketing for the internet back in the 1990s while taking a shower. Merv Griffin came up with the signature tune for the game show Jeopardy called "Think" as a lullaby for his five year old son Tony. It took him 30 seconds and he has since earned $70 million just from the tune.

    "The uncreative mind can spot wrong answers, but it takes a very creative mind to spot wrong questions."
      --- Antony Jay

One good exercise that can be done daily, at any time, is to question what you normally wouldn't question. For example, what determines the amount of time a traffic light stays green? This is a simple example, but when pondering an answer, the mind looks creatively for reasons. This exercise is a good warm up on the way to work and prepares the mind to think not just outside the box, but all around it.

    "It hinders the creative work of the mind if the intellect examines too closely the ideas as they pour in."
      --- Friedrich Schiller

Experts in creative thinking tell us that whatever answers your mind creates should be accepted. Don't try to analyze the responses to your questions. This will only stifle the mind and get it back to its comfortable position of not questioning things. This creates a lazy brain that won't be creative in your business.

In order to be more creative, make the effort to use little breaks in the day to think wildly and boldly. Though it would be nice, you don't have to have a day or half a day to sit and think creatively. You can train your mind to be creative in little portions of time that you can find. In those moments, still your mind enough to let the creative side come out and play. You may be surprised at what solutions and innovations you can drum up for your business.

    "The monotony and solitude of a quiet life stimulates the creative mind."
      --- Albert Einstein

Advertiser - 2013 SGIA Expo

The 2013 SGIA Expo: More exhibitors. More answers. More face time.

The 2013 SGIA Expo (Orlando, October 23-25) is the only place to see the full spectrum of imaging technologies and applications. Excite your imagination with the newest digital, wide-format technologies, the full range of supplies and solutions and innovative finishing options.

Highest Level of Expertise
Get face-to-face with experts and your peers from every sector of the imaging industry. The Expo has literally every part of the industry represented:

  • In the seven Expo-exclusive Zones
  • On the Expo floor featuring the broadest range of technology available on the market
  • At any of the 40 classic educational sessions or sales-free zone presentations
Get the most ROI for your time and money - the Expo has all the players in the specialty imaging industry and also features our co-location partner: IFAI Specialty Fabric Expo.

Only at the Expo

Feature Articles

Frame It: The Uncovering of the Framing Segment of the Sign Industry
By Johnny Duncan

Businesses who are getting involved in wide-format banner framing are discovering a niche with a demand that needs to be filled. This segment of the industry provides an opportunity for sign professionals to diversify their businesses while offering customers a unique choice in sign products.
Read the article...

What's Happening with Digital Transfers
By Lia Carroll-Hackett

The evidence of digital technologies taking root in our industry is increasing rapidly. More and more garment decorators are adopting the use of these new technologies every day.
Read the article...

Looking for an article or trying to find an old one? Check out the article archive:
     View the archive now

Funny Signs

From Heather Jack of FastSigns (seen in Guthrie Oklahoma at a dentist office):

    "Best cavity search in town!"

Maternity Clothes Shop:

    "We are open on labor day"

Providence Presbyterian Church, Florence, NJ:

    "Church Parking! Only Violators Will Be Baptized"

We need those funny signs you've seen in your travels, come on, we know they're out there.
Send them to us at:

The Advertisers That Make Possible

Manufacturers & Vendors that support us:

  3M Commercial Graphics:
  Advance Corp, Braille-Tac™ Div.:
  CADlink Technology:
  Clarke Systems:
  Cyrious Software:
  Estimate Software:
  International Sign Association (ISA):
  American RENOLIT Corp:
  Sign China 2014:
  Supply 55:
  US Banner:
  United States Sign Council (USSC):

We want your feedback! Let us know what we can do to serve you better. Send us your comments to us at: or give us a call at 407-656-5892

- Always trying to lend a hand,

  Sean Scott

If your company wishes to sponsor this newsletter, please contact Sean Scott at:
or call 888-350-3357 xt 201 to learn more about this and other advertising opportunities on

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