The Online Magazine For The Sign Trade
e-NewsLetter Volume 15 Issue 3
Monday February 3, 2014

In this issue:

Product Showcases

Attend SIGN CHINA 2014, February 23-26, Guangzhou
The world’s definitive business-to-business professional trade event featuring over 1,800 exhibitors and brands worldwide across the 130,000 sqm of exhibition space. Pre-register to avoid the queues and obtain your badge in advance.
Read on...

3M introduces matte metallic films in rich fall colors
3M added five colors to its line of popular dual cast films—3M™ Wrap Film Series 1080. The new matte metallic colors comprise copper, pine green, red, charcoal and brown. Use right out of the box—no printing, no overlaminate. Create head-turning looks by mixing and matching the 50 finish, texture and color variations.
Read on...

ArtCAM is so easy to learn that even middle school children can produce real life parts
Colina Middle School in California offers a CNC CADCAM class using Delcam’s ArtCAM CNC software. In less than half a day students have created signs that were manufactured for the café and little league snack shack. If they can do it so can you! Find out how, click above.
Read on...

Pro Vehicle Outlines Releases New Companion Product, Pro Vehicle Preview
Pro Vehicle Preview is a collection of 300+ Adobe PhotoShop™ files that includes side-view, pre-clipped photographic images of most popularly used vehicles by vehicle graphics professionals. Graphics created using a PVO template can be easily brought into, and instantly placed on a PVP photo-image. The end result is a highly professional and life-like image that can now be presented to a potential customer. All for just $99.00
Read on...

Special ASI Membership Offer From
As a member, you have a great opportunity to increase revenue by selling imprinted products like logoed pens, mugs, and apparel. Thousands of companies like yours have increased business through the sales of products like these. It's a service you could easily add that will increase your sales and improve customer loyalty. Please click here to learn more about this opportunity today.
Read on...

5 Reasons to Treat your CNC to ArtCAM Express
The ArtCAM team have compiled a video of their top-five features of ArtCAM Express. See how easy it is to create automatic vectors, generate 3D reliefs from images, use clipart from the included 3D relief library and machine your designs using the standard $149 software.
Read on...

Advertise a product showcase, like above, monthly for $100 or an entire year for just $1000. Get with the program and see what you've been missing!
Call or email for more details: 888-350-3357 ext. 201 or

Sign Industry News

Sign Industry Press Releases
What the heck is happening in our industry? Find out more here...
Go Now --->

Your co-workers or friends may find this newsletter useful too...
Please forward this e-Newsletter along to them, or point them to subscribe at: This link. :)

Working Your Trust Muscle

    "A man who trusts nobody is apt to be the kind of man nobody trusts."
      --- Harold MacMillan

In business, after we've made all the possible right moves we think we can make, taken all the right steps we've ever learned to take, and given our all toward the pursuit of excellence and success, we must then trust that the outcome will be positive… but we don't always do that.

It is natural for us to sometimes doubt our efforts, but the fact is we need to let it go and trust. When we've closed the sale, delivered the product, performed the service, we must trust in our abilities and the abilities of our team members. It is one thing to doubt our own efforts; we can always work on that and most people won't even know about it. However, when we doubt the efforts and performance of those we hired, or chose to do business with, it shows.

    "The chief lesson I have learned in a long life is that the only way you can make a man trustworthy is to trust him; and the surest way to make him untrustworthy is to distrust him."
      --- Henry L. Stimson

People don't like to be labeled as untrustworthy, and you may never call a team member that, but your actions may say it loud and clear. When an assignment is delegated and then the person assigned to the project always has the boss looking over his or her shoulder, it sends a message that trust has been broken. If through the hiring process, the right person was chosen for the right position with all the right qualifications, then give the assignment and get out of the way.

As business leaders, we have the right to know if the project is going well or not, but tread lightly on how you handle the requests for updates. Successful companies like 3M, Google, and Campbell's Soup are just a few examples of companies that encourage their employees to fail. These companies don't want failures, but would rather have employees trying new, innovative strategies than being afraid of losing the trust of the boss.

    "Trust your hunches. They're usually based on facts filed away just below the conscious level."
      --- Joyce Brothers

By now, you've become a good judge of character. You cannot run a business for very long without having some small flavor of "street smarts." Use your intuition to know who you can trust on a project, as a vendor, as a customer, etc. and go with what your gut tells you. Just try not to be too paranoid that everyone is out to ruin your business. If you've hired the wrong person, make changes now and get the people you know you can trust and that you feel comfortable around.

    "Depend upon yourself. Make your judgment trustworthy by trusting it. You can develop good judgment as you do the muscles of your body - by judicious, daily exercise. To be known as a man of sound judgment will be much in your favor."
      --- Grantland Rice

Like a lot of business skills, trusting others comes with practice. Take a leap of faith and stretch your trusting muscle. Start by looking inside and make sure that you first trust yourself, then analyze why you might not trust so-and-so. If there is a legitimate reason, address it and begin trusting again.

    "Few delights can equal the presence of one whom we trust utterly."
      --- George MacDonald

Advertiser - SIGN CHINA 2014

China Import and Export Fair Pazhou Complex, Area B, Guangzhou, P.R. China
February 23-26, 2014

For over 11 years SIGN CHINA has served as one of the most influential sign events in the world. It pioneered the combination of signage, lightbox, indoor and outdoor format printers, engravers, exhibition and display equipment, as well as LED displays, components and lighting, into a one-stop sourcing platform for the sign industry.

In 2013, this influential exhibition attracted 77,182 professionals within the sign industry and 1,530 exhibitors across the spectrum of sign planning, manufacturing, and sourcing. Each year, international sign stakeholders convene from around the world to showcase new technologies and advancements as well as meet new partners and create business.

SIGN CHINA 2014 will take place from 23 to 26 February 2014 at the same venue - China Import and Export Fair Pazhou Complex, Area B - in Guangzhou, P.R. China. It will comprise 5 specialized sections in 13 halls, with a projected 1,800 exhibitors occupying 130,000 square metres in exhibition space.

Whether you are interested in sourcing new products in China, or exploring new opportunities in Asia, or experiencing the dynamic markets in the region, SIGN CHINA will be the event you must attend!

Visit to find out more details.

Feature Articles

Times Are Changing To A New Color
By Molly Waters

What is color change film and wrap? Are there advantages over paint? What are the differences between color change & printed wraps? To disassembe or not? Get the right perspective before you leap.
Read the article...

A Business Valuation for All Occasions
By Mark E. Battersby

How much is your sign business worth? Of all the things asked of sign professionals, placing a value on the sign operation is often the most difficult.
Read the article...

Looking for an article or trying to find an old one? Check out the article archive:
     View the archive now

Advertiser - ISA International Sign Expo 2014
Join the International Sign Association for ISA International Sign Expo 2014!

Join us in Orlando, Fla., for the industry event that has it all! ISA International Sign Expo

Here’s a great idea: come to ISA International Sign Expo 2014 and find all the information and insight you need to take your business to the next level — as more than 17,000 sign industry professionals from every aspect of the industry come together in Orlando. More than 500 exhibitors will connect you to the products, people and knowledge that will make a positive impact on your business.

ISA Sign Academy Education Sessions offer insight on the latest developments in the signage industry, including dynamic digital signage.

This can’t-miss event has everything you need to make a positive impact on your business in 2014. Register now.

ISA International Sign Expo
Education and Networking Events: April 23-26
Trade Show: April 24-26, 2014
Orange County Convention Center, South Building
Orlando, Florida

Funny Signs

On a door to a warehouse in Macon, GA:

    "This door is not to be used for entering or exiting the building"

On a Septic Tank Truck:

    "Yesterday's Meals on Wheels!"

On a Taxidermist's window:

    "We Really Know Our Stuff!"

We need those funny signs you've seen in your travels, come on, we know they're out there.
Send them to us at:

The Advertisers That Make Possible

Manufacturers & Vendors that support us:

  3M Commercial Graphics:
  Advance Corp, Braille-Tac™ Div.:
  CADlink Technology:
  Clarke Systems:
  Cyrious Software:
  Estimate Software:
  International Sign Association (ISA):
  American RENOLIT Corp:
  Sign China 2014:
  Supply 55:
  United States Sign Council (USSC):

We want your feedback! Let us know what we can do to serve you better. Send us your comments to us at: or give us a call at 407-656-5892

- Always trying to lend a hand,

  Sean Scott

If your company wishes to sponsor this newsletter, please contact Sean Scott at:
or call 888-350-3357 xt 201 to learn more about this and other advertising opportunities on

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