The Online Magazine For The Sign Trade
e-NewsLetter Volume 15 Issue 12
Monday June 16, 2014

In this issue:

Product Showcases

Outdoor Sign Lighting $99.99 Sale– Click here
RLM 'gooseneck' sign light fixture. Lifetime warranty. Available in 8 powder coated finishes. In Stock. USA made.
Read on...

Sign Estimating & Business Management Made Easy
EstiMate sign estimating software gives you tools to determine what you need to make in order to cover your costs and achieve your profit goals, then making sure every single job is priced to meet your target – all the while giving you professional printed, faxed or emailed estimates that you can have in your customer's hand literally minutes after getting the job specs. Click for more info.
Read on...

The Simple Way to Create a Digital Message - modular e Digital Signage Software
modular e is a web-administered digital sign application that is easy to implement and use. No servers, no IT support, and no graphic designers are needed to deliver professional results. Choose from industry specific templates and customize your signs with modular e ACTIVE MODULES. modular e is cost effective for one display or thousands.
Read on...

Wholesale ADA Signs in just 10 working days.
Whether you require Magnesium, Zinc, Photopolymer, or Raster Braille you can count on Advance Corporation for superior quality at an effective cost. Backed by more than 70 years of experience, the Braille-Tac™ Division of Advance Corporation is the acknowledged leader in the specialized field of ADA products on a wholesale basis. We offer competitive prices, quality, and a quick production time.
Read on...

ArtCAM is so easy to learn that even middle school children can produce real life parts
Colina Middle School in California offers a CNC CADCAM class using Delcam’s ArtCAM CNC software. In less than half a day students have created signs that were manufactured for the café and little league snack shack. If they can do it so can you! Find out how, click above.
Read on...

3M Introduces the First Graphic Films that Optimize LED Light
Achieve vibrant, richly colored graphics with fewer LEDs. 3M™ Envision™ Translucent & Diffuser Films provide bright, even sign illumination with no hot spots—a greener solution without sacrificing performance. The switch to LEDs is on. Learn how you can help your customers Make the Switch.
Read on...

Advertise a product showcase, like above, monthly for $100 or an entire year for just $1000. Get with the program and see what you've been missing!
Call or email for more details: 888-350-3357 ext. 201 or

Sign Industry News

Sign Industry Press Releases
What the heck is happening in our industry? Find out more here...
Go Now --->

Your co-workers or friends may find this newsletter useful too...
Please forward this e-Newsletter along to them, or point them to subscribe at: This link. :)

Don't Be So Bossy

    "No man goes before his time - unless the boss leaves early."
      --- Groucho Marx

There finally seems to be a shift in the way the boss-employee relationship is being handled today. In the days of old, the boss said jump and the employee was expected to ask how high. That concept, in a way, still needs to be alive today because someone needs to call the shots and steer the boat. The new shift is in how the relationship is developing more into a partnership with the person in charge, the boss, leading the way with employees or team members alongside assisting in the attainment of goals for everyone.

The objective of the new relationship is to put more focus on completing projects, improving customer service, providing quality products and services, and basically growing the business. When the focus is clear from the beginning, the employee knows that the boss is not the boss of old, but the leader facilitating the process of progress.

    "If employees need to stay late in order to curry favor with the boss, what motivation do they have to get work done during normal business hours? After all, they can put in the requisite 'face time' whether they are surfing the Internet or analyzing customer data."
      --- Robert Pozen

The new relationship keeps team members focused on the business goals and mission and not on pleasing the boss. The boss rewards performance, achievements, milestones reached, creativeness, and improvisations, and not time in the chair or on the shop floor. It is a new paradigm that employees will embrace if the boss does his or her part.

    "The speed of the boss is the speed of the team."
      --- Lee Iacocca

As a leader, the boss sets the tone for the business, for the month, and for the day. He still gives direction (in the old days it was called orders), but he also leads by example showing team members the importance of goal setting, being creative, and providing great customer service.

    "In the past a leader was a boss. Today's leaders must be partners with their people... they no longer can lead solely based on positional power."
      --- Ken Blanchard

It would be wrong to think that the boss is just one of the team members trying to get things done. But the boss/leader should not consider themselves as a higher authority able to hand down sentences of punishment to those that don't follow their rules. The leader should be able to communicate to team members which direction the business is headed and to direct what projects need to be accomplished. If the right people were hired, that is all that is needed. The team members should be empowered to achieve the final outcome in their own way.

    "There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else."
      --- Sam Walton

A boss will always be needed. In most cases, he or she is the person that started the business and knows the ins and outs of it. A boss is needed, but the boss doesn't have to be bossy. A good boss hires the right people, sets the tone of the business, and then gets out of the way.

    "People ask the difference between a leader and a boss. The leader leads, and the boss drives."
      --- Theodore Roosevelt

Advertiser - ISA Membership
ISA Membership: Grow your business, connect with other members and discover business opportunities!

Join ISA or your Affiliated Association and gain access to key insights and information:

  • Stay on top of current trends and find innovative solutions to keep your customers coming back.
  • Build a strong professional network to learn best practices from your peers.
  • Protect your livelihood by utilizing ISA’s rapid-response government relations team to fight oppressive local, state and federal sign codes.
  • Learn from others in the industry to grow your business.
To learn more about how the ISA and their Affiliated Associations can help you grow your business visit:

Feature Articles

Profiling Business Management Software Options for Specialty Imaging, Signs and Graphics
By Eileen Fritsch

An MIS/ERP program can help you streamline everything from quoting and job tracking to inventory management, shipping and invoicing.
Read the article...

What You Need to Know About Pollution Prevention in Your Shop
By Johnny Duncan

Protecting yourself, your employees and your community are just a few reasons why you want to be sure that your shop is compliant with all of the current safety regulations. One of the most important areas of safety that is often overlooked is the ventilation of your print shop.
Read the article...

Looking for an article or trying to find an old one? Check out the article archive:
     View the archive now

Advertiser - 2014 SGIA Expo
2014 SGIA Expo

Spring has finally arrived at SGIA HQ, but October will be here before we know it! Don’t miss a single detail as we plan for the industry’s hottest event, where everything goes and anything is possible.

What: The 2014 SGIA Expo

When: October 22–24, 2014

Where: The Las Vegas Convention Center, Las Vegas, Nevada

Who: Experts and your peers from every sector of the imaging industry. The Expo has literally every part of the industry represented and ready to talk to you in our Expo-exclusive Zones, on the show floor, in educational sessions and beyond!

Sign up to be notified as more exciting Expo information is made available, and in the meantime, visit our new and improved Buyer’s Guide to browse the imaging industry’s most complete list of equipment manufacturers and suppliers.

Funny Signs

Seen on an electrical appliance store in Spokane, WA:

    "Go modern! Go gas! Go BOOM!."

On the side of the highway somewhere in Kentucky:

    "Used Cows for Sale"

For sale sign in Knoxville, TN::

    "1/2 Cocker Spaniel, 1/2 Sneaky Neighbor's Dog."

We need those funny signs you've seen in your travels, come on, we know they're out there.
Send them to us at:

Advertisers That Make Possible
The rest...not so much.

Manufacturers & Vendors that support us:

  3M Commercial Graphics:
  Advance Corp, Braille-Tac™ Div.:
  CADlink Technology:
  Clarke Systems:
  Cyrious Software:
  Estimate Software:
  Sign Lighting Fixtures:
  International Sign Association (ISA):
  American RENOLIT Corp:
  Supply 55:
  United States Sign Council (USSC):

We want your feedback! Let us know what we can do to serve you better. Send us your comments to us at: or give us a call at 407-656-5892

- Always trying to lend a hand,

  Sean Scott

If your company wishes to sponsor this newsletter, please contact Sean Scott at:
or call 888-350-3357 xt 201 to learn more about this and other advertising opportunities on

(c)2014 |
Worldwide Rights Reserved.