SIGNINDUSTRY.COM
The Online Magazine For The Sign Trade
e-NewsLetter Volume 16 Issue 5
Monday March 2, 2015

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In this issue:


Product Showcases


American Classic Gooseneck Outdoor Sign Light - Click here -
You have seen them or installed them. You will find them anywhere there is a sign that needs lighting! Invented, designed & built in the USA in 1929. On Sale $99.99. www.ecologicsavings.com
Read on...


Get A Free Trade Show Pass to the ISA International Sign Expo 2015 in Las Vegas
The International Sign Association’s International Sign Expo returns to Las Vegas, Nevada, April 9 - 11, 2015, with the latest sign trends and technologies driving the growth of the visual communications industry. Click above for a free trade show expo pass from SignIndustry.com.
Read on...


NEW Suite of 3M Envision Wrap Films -- High performance plus sustainability
The world’s first non-PVC, high-performing wrap film just got better. The new suite of 3M™ Envision™ Wrap Films offers 100% printer compatibility and includes the only non-PVC luster wrap overlaminate on the market. Welcome to the Revolution. Click above for details & samples.
Read on...


The Simple Way to Create a Digital Message - modular e Digital Signage Software
modular e is a web-administered digital sign application that is easy to implement and use. No servers, no IT support, and no graphic designers are needed to deliver professional results. Choose from industry specific templates and customize your signs with modular e ACTIVE MODULES. modular e is cost effective for one display or thousands.
Read on...


NEW Flexible Substrate Optimized for use with LEDs
3M™ Envision Flexible Substrate FS-1 offers increased light transmission. That means more efficient use of LEDs and energy. And because LEDs require less maintenance, customers with hard-to-reach pylon signs can keep their feet on the ground.
Read on...


Pro Vehicle Outlines 2015 from CADlink
Over 860 new and updated templates included! More than 9860 templates in all make it the largest vehicle template library of its kind. FREE 12 month online subscription included with all Pro packages. Same great after sales support. Special upgrade pricing. Click for more.
Read on...



Advertise a product showcase, like above, monthly for $100 or an entire year for just $1000. Get with the program and see what you've been missing!
Call or email for more details: 407-656-5892 ext. 201 or info@signindustry.com

Sign Industry News

Sign Industry Press Releases
What the heck is happening in our industry? Find out more here...
Go Now --->


Your co-workers or friends may find this newsletter useful too...
Please forward this e-Newsletter along to them, or point them to subscribe at: This link. :)

Fire Yourself

    "If you aren't fired with enthusiasm, you will be fired with enthusiasm."
      --- Vince Lombardi

You may have looked at the books and saw that business is either down or stagnant and you are wondering why. You look at the performance of your key personnel and you can't find anything wrong with the way they are producing. If your business isn't doing what you think it should be doing, and if it's not going in the direction you want it to, it may be time to fire someone...you!

Maybe it is time to look at your own performance. This is one of the most difficult things for business leaders to do. We know we have our act together because we set the rules and drew up the course of direction for the company. This is our baby that we feed, nurture, train, mold, and constantly tweak to squeeze out profits. The problem cannot be with the one who created the business.

    "Being fired was the best luck of my life. It made me stop and reflect. It was the birth of my life as a writer."
      --- Jose Saramago

To determine if you should be fired, look at where the business is heading and take an honest evaluation of yourself to see if it might be you who is holding the business back from growing further. Sometimes we are the biggest obstacle but because of our egos, we tend to want to blame others for the circumstances of the business.

An inward review is one of the best things that can happen to your business. If we can see, either on our own or with the help of the honesty of others, that we have been a hindrance to our business, then we can take the necessary steps to make the business better by either changing, hiring someone else, and getting out of the way.

    "Coaching is nothing more than eliminating mistakes before you get fired."
      --- Lou Holtz

If you cannot change for the sake of the business, try this out: fire yourself immediately. Then, if you think you can handle it, reapply for the position. But first, take inventory to see if you qualify for job. Do you have the patience, know-how, temperament, and skills to handle it?

    "I'm in a position of feeling secure enough so that I can say what I think is right and if so many people think it's wrong that I get fired, well, I've got enough to eat."
      --- Andy Rooney

If you think you are up for it, then you might have a chance. Rehire yourself if that is true, but do so with some plans for making changes in your first 60 days of employment. First, hire someone to handle those areas you are weak in. For example, if you need an executive assistant, bookkeeper, manager, or supervisor, make plans to hire that person immediately. Depending on your area of the country, you may have to spend anywhere from $40,000 to $80,000 a year, but the cost is worth the growth if you've determined that you are hiring for an area you typically screw up in.

We all think that we can handle all of these tasks better than anyone else can. That is only true up to a point. Once your business begins to grow beyond a certain level, it is time to delegate some tasks to those who can do it better and save your business from shipwrecking.

    "Here's the thing, you just have to drive a lot faster, and if you don't get there, we're both fired."
      --- Bill Murray

Take stock of your performance today and see if it is you who is in the way of progress. If you find that to be true, spend a little to hire talent who can do the work while freeing you up to lead the business. Getting fired may be the best thing that ever happens to your business.


Advertiser - ISA Sign Expo 2015
Registration for ISA Sign Expo 2015 is OPEN!

The International Sign Association is inviting you to get a jump start on planning for ISA International Sign Expo 2015 by registering right now. ISA Sign Expo 2015 is back at the Mandalay Bay Resort and Convention Center in Las Vegas on April 8-11. Already, the 200,000-square-foot exhibit hall floor is more than 90 percent sold out. This year's ISA Sign Expo is looking to be the largest yet with more than 550 exhibitors and 21,000 attendees.

At every corner, sign and visual communications professionals can explore the leading products and innovations - ISA Sign Expo showcases the ENTIRE industry all in one event! Wide-format and 3-D printers, channel letters, neon, architectural signage and digital sign systems all will be on display. The Dynamic Digital Park will include educational seminars with exhibitors offering solutions for traditional sign companies that want to explore digital signage as a new business opportunity.

The current exhibitor list is already online and being updated continually. And most importantly, registration is open!


Feature Articles

Rivets - Two 'Right' Ways
By Rob Ivers

I've installed vinyl over millions of rivets, and I've tried every technique and tool imaginable. Here are the two ways I have found to be the best possible methods.
Read the article...


Screenprinting 101 Part II
By John Benedetto

These articles are written with the beginner in mind, many times there are several answers to the same problem. In this format, the answer comes from my years of experience in the screenpriting industry both as an equipment manufacturer and first and foremost, a screenprinter. The information presented in these articles is general in scope and written with these basics in mind.
Read the article...


Looking for an article or trying to find an old one? Check out the SignIndustry.com article archive:
     View the archive now


Advertiser - ISA Sign Expo 2015
Registration for ISA Sign Expo 2015 is OPEN!

The International Sign Association is inviting you to get a jump start on planning for ISA International Sign Expo 2015 by registering right now. ISA Sign Expo 2015 is back at the Mandalay Bay Resort and Convention Center in Las Vegas on April 8-11. Already, the 200,000-square-foot exhibit hall floor is more than 90 percent sold out. This year's ISA Sign Expo is looking to be the largest yet with more than 550 exhibitors and 21,000 attendees.

At every corner, sign and visual communications professionals can explore the leading products and innovations - ISA Sign Expo showcases the ENTIRE industry all in one event! Wide-format and 3-D printers, channel letters, neon, architectural signage and digital sign systems all will be on display. The Dynamic Digital Park will include educational seminars with exhibitors offering solutions for traditional sign companies that want to explore digital signage as a new business opportunity.

The current exhibitor list is already online and being updated continually. And most importantly, registration is open!

Funny Signs

On the sign of the Ponderosa Veterinary Hospital:

    "Spray or Neuter Your Best Friend"

At a Dairy Queen in Georgia:

    "Scream Until Daddy Stops The Car!"

On the back of a commercial truck owned by a Venetian Blind and Drapery company:

    "BLIND MAN DRIVING"

We need those funny signs you've seen in your travels, come on, we know they're out there.
Send them to us at: info@signindustry.com.


Advertisers That Make SignIndustry.com Possible
The rest...not so much.

Manufacturers & Vendors that support us:

  3M Commercial Graphics: www.3Mgraphics.com
  ArtCAM: www.artcam.com
  CADlink Technology: www.CADlink.com
  Clarke Systems: www.clarkesystems.com
  Estimate Software: www.estimatesoftware.com
  Sign Lighting Fixtures: www.ecologicsavings.com
  International Sign Association (ISA): www.signs.org
  JetUSA: www.JetUSA.com
  American RENOLIT Corp: www.renolit.com
  SGIA: www.SGIA.org
  Supply 55: www.Supply55.com
  United States Sign Council (USSC): www.USSC.org

We want your feedback! Let us know what we can do to serve you better. Send us your comments to us at: info@signindustry.com or give us a call at 407-656-5892

- Always trying to pitch-in,

  Sean Scott

If your company wishes to sponsor this newsletter, please contact Sean Scott at: sean@signindustry.com
or call 407-656-5892 xt 201 to learn more about this and other advertising opportunities on SignIndustry.com

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