The Online Magazine For The Sign Trade
e-NewsLetter Volume 19 Issue 2
Monday January 15, 2018

In this issue:

Product Showcases Subscribers: Free Pass to ISA Sign Expo
Get a free pass to the trade show floor where nearly 600 exhibitors will be on hand displaying their products and services that can help you become more profitable and efficient, and gain an edge in the marketplace.
Read on...

Graphic Tracer Professional - Convert bitmaps into Vector Graphics in Minutes!
With Sensedge(tm) auto-tracing, quickly fix most common shapes, arcs, curves and lines using 'smart' clean-up tools. Automatically identify and replace text in graphics with the correct font. Able to identify over 100,000 fonts.
Read on...

Why Commit To A Modular Sign System?
By choosing a preferred sign system and using it regularly, you become even more expert at designing and manufacturing signs. You and/or your shop will work more efficiently, lower your labor costs, make effective use of inventory, and begin to recognize potential applications for a variety of different jobs. You'll even save time and increase your chances for additional sales.
Read on...

EstiMate Sign Pricing Software: Sign Estimating & Business Management Made Easy
Get the tools you need to determine what you need to make in order to cover your costs and achieve your profit goals, then making sure every single job is priced to meet your target - all the while giving you professional printed, faxed or emailed estimates that you can have in your customer's hand literally minutes after getting the job specs. Click for more info.
Read on...

SIGNLAB V10 - Exceptional design and production software. Exceptional prices. CADlink Technology Corp.
Industry-leading sign making, large format display software. Dozens of new, time-saving, easy to use features from V9.1 and even more from older versions. Call now for your upgrade price: 1-800-545-9581
Read on...

Advertise a product showcase, like above, monthly for $100 or an entire year for just $1000. Get with the program and see what you have been missing!
Call or email for more details: 407-656-5892 or

Sign Industry News

Sign Industry Press Releases
What the heck is happening in our industry? Find out more here...
Go Now --->

Your co-workers or friends may find this newsletter useful too...
Please forward this e-Newsletter along to them, or point them to subscribe at: This link. :)

It All Starts With A Dream

    "A dream doesn't become reality through magic; it takes sweat, determination and hard work."
      --- Colin Powell

This week we celebrate Martin Luther King Day, and most of us should know what he stood for, but if not, he was basically fighting for racial equality among all men and women. His famous, "I Have A Dream," speech is known throughout the world. He repeated the phrase, "I have a dream," in that speech over and over again to stress the point that he knows we can have equality and that it all starts with a dream. Though there has been some progress achieving racial equality, we are still a long way off from full equality.

Though separate in importance, (some may say that it isn't), business dreams are needed to propel a business to higher and more profitable levels. All goals, all missions, and all to-do lists must begin with a dream. We must have a vision in our mind's eye about where we are heading and where we want to go. It all begins with a dream.

    "Every great dream begins with a dreamer. Always remember, you have within you the strength, the patience, and the passion to reach for the stars to change the world."
      --- Harriet Tubman

Unfortunately, many of us begin as dreamers, making grand plans and plotting our path to providing signage and sign services to the entire world. We bask in looking at our first business cards and we make a copy of our first check from a client. We dream and then dream some more. But then, we get caught up in the busy-ness of business and forget how to dream. We may even see dreaming as a childlike activity better left for the millennials of the world when they design the next peanut butter crusher app.

    "Stay true to yourself, yet always be open to learn. Work hard, and never give up on your dreams, even when nobody else believes they can come true but you. These are not clichés but real tools you need no matter what you do in life to stay focused on your path."
      --- Phillip Sweet

But dreaming should be a part of our daily activities. I know some business leaders who get to the office earlier than anyone else and sit with a cup of coffee and simply dream. They may doodle and may get distracted from time to time, but they still put forth the effort to dream.

Dreaming is a necessary part of business planning. Without dreams, we have no direction. Without dreams, we are swayed by the way the wind is blowing or the way the media tells us to think. Without dreams, we are simply doing a job, neither growing personally or expanding our businesses.

    "All our dreams can come true, if we have the courage to pursue them."
      --- Walt Disney

Make it a point to dream in 2018. Set aside time with a dream book and write down your dreams, any dreams. In fact, don't hold back on writing down the dreams you think people would laugh at if they saw it (it's your dream book-tell them to butt out!).

Your business mission, purpose, and vision cannot exist without first having dreams. You can't have goals without dreams. First dream, then set goals, then go succeed!

    "We all have dreams. But in order to make dreams come into reality, it takes an awful lot of determination, dedication, self-discipline, and effort."
      --- Jesse Owens

Feature Articles

How to Properly Prepare Screen Printing Art Files
By Dane Clement

No matter what type of printing process you use to screen print, one of the greatest factors that will determine how good that print turns out is the artwork.
Read the article...

Looking for an article or trying to find an old one? Check out the article archive:
View the archive now

Advertiser - 2018 ISA Sign Expo
Do More. Sell More...We Dare You!

At ISA International Sign Expo 2018 is where attendees get down to business and is the perfect time and place to make investments in your company.

Network with more than 20,000 sign, graphics, print and visual communications professionals while you explore the tradeshow showcasing the hottest products from 600+ vendors. Learning opportunities abound at the show, with expert-led sign industry specific educational programs focusing on topics such as graphic design, sign code legislation, business management, sales and marketing, technology and more.

ISA Sign Expo offer serious solutions, real results, and opportunities for attendees to make powerful connections.

Register today at ISA Sign Expo 2018 takes place at the Orange County Convention Center, Orlando, Florida with education and networking March 21-24, 2018 and tradeshow March 22-24, 2018.

Register Today at

Funny Signs

A Sign On The Side Of The Highway Saying:

    "Used Cows For Sale"

Changeable Letter Sign In Front Of Church In Springhill, FL:

    "Smoking or Non Smoking"

In a Japanese restaurant (over each of several fountains):

    "Yes, it is real water. Please do not touch"

We need those funny signs you have seen in your travels, come on, we know they are out there. Send them to us at:

Making Possible

These great companies below enable to serve you!

CADlink Technology:
Clarke Systems:
Estimate Software:
International Sign Association (ISA):
Matrix Payment Systems:
American RENOLIT Corp:
Supply 55:

We want your feedback! Let us know what we can do to serve you better. Send your comments to us at: or give us a call at 407-656-5892

- Have a great week,

Sean Scott

If your company would like to sponsor this newsletter, please contact me at:
or call 407-656-5892

(c)2018 |
Worldwide Rights Reserved.