"If you go to work on your goals, your goals will go to work on you. If you go to work on your plan, your plan will go to work on you. Whatever good things we build end up building us."
--- Jim Rohn
Some of you might remember Lincoln Logs, the building set that kids played with for hours building various cabins and buildings and using your imagination to create something cooler than the previous time we took the pieces out of the box. These were neat looking "logs" that had grooves whittled out at the ends and locked into place with other logs that had the same thing. Then, when you got to the roof portion, there were these flat, green slats of wood that you stacked one on the other as you make your way to the peak. Those were good times and it gave most children a sense of pride to finish a building knowing that you built it.
Sometimes I think that concept when it applies to business, gets lost. The concept of building something one log at a time in order to get to the final phase so you can have bragging rights and puff your chest out at a job well done. I want to believe that our business is like that. We built it from the ground and added more layers to it as the years rolled by. We listened to our readers and continued to make improvements that will give us a sense of a job well done. But is there more?
"When I started Virgin from a basement in west London, there was no great plan or strategy. I didn't set out to build a business empire... For me, building a business is all about doing something to be proud of, bringing talented people together and creating something that's going to make a real difference to other people's lives."
--- Richard Branson
Our businesses should be more than a sense of completion. It can be a sense of a job well done, but not of completion. That signifies a finality and any business in the sign industry in today's economy should never be seeing the end in sight. It should be about building a long-lasting enterprise that supports employees, their families, various vendors, associations, the community, and more.
"It's hard to tell with these Internet startups if they're really interested in building companies or if they're just interested in the money. I can tell you, though: If they don't really want to build a company, they won't luck into it. That's because it's so hard that if you don't have a passion, you'll give up."
If you think about the word building, it signifies something enduring and continuous. Even the word, building, sounds strong, solid, long-lasting. Our businesses should always be about building: building more and greater products, building relationships with our employees and our peers; and building an entity that outlives ourselves.
--- Steve Jobs
"Put your energy into building what is creative, valuable and empowering. And you won't have to constantly fight against what is destructive and draining."
--- Ralph Marston
Let's strive this month to focus on our building blocks. Let's seek ways to make a stronger, sleeker, productive, and high-performing building-that is our business. Let's spread the message to all of our stakeholders that we are going to shore up this building to endure any and all future storms, because we know they are coming.
We will build a stronger building this month by looking at any weak areas that need to be repaired, replaced, or eliminated and taking action to do what it takes to put in place support for our building. We will take this body of business and make it stronger than ever before. We will enter into the world of body building and not rest until we have the building that we want and need.
"The space within becomes the reality of the building."
--- Frank Lloyd Wright
Achieving Innovation in Large Format - A Conversation with Signs.com CEO Kirk Green
By Eileen Fritch
Earlier this spring, Ferrari Color was acquired by Signs.com, a fast-growing online seller of large-format graphics. The news attracted attention, in part because Ferrari Color was such a well-known pioneer in the large-format graphics business.
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On a marquee of jewelry store in Charlotte, NC:
"We buy old boyfriends jewelry!"
Hand-made sign on roadside in Tennessee:
"Firewood for sale to go"
Sign in downtown Detroit:
"Caution: Automatic Door (push to operate)"
We need those funny signs you have seen in your travels, come on, we know they are out there. Send them to us at: email@example.com.