The Online Magazine For The Sign Trade
e-NewsLetter Volume 7 Issue 4
Wednesday, February 15th, 2006

In this issue:


Preparing for Growth

    "I planted, Apollos watered, but God gave the growth."
      --- 1 Corinthians 3:6

Winter has caused many of us to make plans for re-landscaping in the spring time. The brown-gray, deadness of it all beckons one to dream of plush green shrubs, rolling carpet-like healthy lawns, and bright flowery annuals.

Our plants may currently be in a dormant state, but the weather should not keep us that way. Our growth as business leaders should be more important than reaching our goals. The goals are fine and they keep us on course, but they should ultimately provide fuel for growing.

    "A man's growth is seen in the successive choirs of his friends. For every friend whom he loses for truth, he gains a better."
      --- Ralph Waldo Emerson

It is in our growth where we feel the sting, but also where we reap the reward. Growing pains are common in every living creature. Maturity is a process that is uncomfortable at times, but produces the very best of what and who we are.

Staying true to our values and sticking to our integrity regardless of the consequences is the ultimate growth spurt. We cannot develop a business without the pains of growth. Hiring new employees, buying new equipment, opening new territories --- all growth with a price.

    "Close friends contribute to our personal growth. They also contribute to our personal pleasure, making the music sound sweeter, the wine taste richer, the laughter ring louder because they are there."
      --- Judith Viorst

You may have heard them. They are the naysayers. They're the ones who when you are really growing, want to ask you why you are striving. They want to know why you are going out of your comfort zone in order to grow. They give you negative advice and whisper in your ear that you are not going to succeed.

Jealousy or whatever other reason causes them to try to bring you down and stunt your growth. Flee from them! Stick with your true friends that encourage you and that you can encourage. Join up with the "growers" of your industry and don't look back.

    "Growing old is no more than a bad habit which a busy man has no time to form."
      --- André Maurois

Some growth, like age, just happens without any effort from you. Ignore the age limits and keep driving. Your age is just numbers and you have no limitations. I know a 67 year old who has a goal to bench press 400lbs by this summer. He is pressing 350lbs now. He thinks he is 20. He dances, laughs, and works like a 20 year old. But, he is growing!

    "What is the most rigorous law of our being? Growth"
      --- Mark Twain

Growing is never easy. It requires a spirit of adventure and a mind that is willing to change. The reason many of us remain stagnant is that we fear going outside of our boxes. In every book about building a successful business and in every biography of successful business leaders, there is the underlying theme of risk taking.

Growth requires taking risks. Smart, calculated risks, yes, but adventurous risk taking. Take a few moments this month to review your business landscape. Are you willing to plow up the dead stuff to make room for growth? Weed out old habits and begin anew with a growth plan for you personally and for your business.

Internatioanl Sign Expo - Advertiser
Mark Your Calendar for the 2006 International Sign Expo
April 5-8, 2006
Orange County Convention Center - Orlando, Florida

ISA invites you to celebrate our 60 years of unsurpassed great moments, educational programs and the best opportunity to network in the industry. We're inviting over 24,000 people to the International Sign Expo's 60th anniversary celebration! Come and discover over 1,600 exhibit booths, 37 high-powered educational and training sessions, the DPXtreme launch of ISA's new digital training conference and Orlando's world-famous attractions.

For more information on the Expo:, contact the ISA at: (703) 836-4012 or

Feature Articles

C-C-Corrugations…Never Fear, Expert Advise is Here!
By Jennifer LeClaire

Applying vinyl over rivets is one thing. Applying vinyl over corrugation is quite another. But don’t let that stop you. If you can learn to apply vinyl over corrugation, then you can tap into the lucrative world of fleets.
Read the article...

Digital Signage and Brand-building
By Lyle Bunn

Digital Signage is not just a new “better than static signage” display capability that exploits the inherent economies and flexibility of “digital”, but is a dramatic shift in the business communications that underpins retailing.
Read the article...

Looking for an article or trying to find an old one? Check out the article archive:
      View the archive now

Digital Signage CONTENT STRATEGIES - Advertiser
Digital Signage for Venues & Public Spaces

North America's first conference on Digital Signage for Venues and Public Spaces takes place at the Hilton McLean Tysons Corner Hotel in Washington, DC on Tuesday February 28 and Wednesday, March 1, 2006.

This unique educational and networking opportunity features key insights and case studies from a stellar line-up of industry leading experts.

Learn how your organization can benefit from this incredible new technology.

To register, email or call 1.866.453.3345 in North America.

Funny Signs

As seen on the window of a barber shop in Columbia, SC

    "During vacation of owner, a competent hair stylist will be here."

At a bookstore

    "Rare, out-of-print, and nonexistent books."

On a window of a New Hampshire burger restaurant:

    "Yes, we are open. Sorry for the inconvenience."

Have you seen any funny signs lately? Why not share them with the world? Send your comments, suggestions, and hysterical observations to:

Product Showcases

Evolve Your Business: The New Océ Lineup of Outdoor Wide-Format Printers
Océ Display Graphics Systems' UV and solvent based printers and flatbeds can increase your commercial print opportunities and profits.
Read on...

Photopolymer Signs
Sizes and pricing from CAB Plastics
Read on...

MAXX-Brite™ Highly Reflective Channel Letter Coil from Amerimax Building Products
Channel letter coil with up to 30% more reflectivity. A brite new idea!
Read on...

A Chemical Etching System for Every Sign & Nameplate Need from CHEMCUT
Systems are available for etching aluminum, brass, copper, inconel, manganese, nickel, silver, steel, zinc and even titanium with conveyor widths from 20 to 60 inches. Click above for details.
Read on...

NEW Sintra® Bright White Now Available from Alcan Composites
Alcan Composites USA today announced that it has enhanced its line of white Sintra® graphic display board with the brightest, whitest surface available to produce eye-popping graphics in both direct screen-printing and digital-printing applications. New Sintra Bright White is now the brightest and whitest PVC board on the market.
Read on...

Advertise a product showcase for just $90 per month.
Call or email for more details: 888-350-3357 ext. 201 or

Sign Industry News

Sign Marketplace Press Releases
See what's new and what's happening in our industry all in one place.
Go Now --->

INDUSTRY ALERT- EPA Reconsiders On-premise Rulemaking
By International Sign Association

Find the latest legislative moves that effect our industry.
Read the article...

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Our Supporters
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Visit our friends and advertisiers that support this publication:

  Advance Corp, Braille-Tac™ Div.:
  Alcan Composites:
  Graphtec America:
  Info-Lite LED:
  International Sign Association (ISA):
  Océ Display Graphics Systems:
  Roland DGA:
  Spraylat- Sign Coatings:

- Wishing you much success,

  Sean Scott
  Managing Editor

If your company wishes to sponsor this newsletter, please contact Sean Scott at:
or call 888-350-3357 xt 201 to learn more about this and other great advertising opportunities within

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