The Online Magazine For The Sign Trade
e-NewsLetter Volume 9 Issue 24
Monday December 15, 2008

In this issue:


Goals Gone Wild

    "Imagination is more important than knowledge. For knowledge is limited, whereas imagination embraces the entire world, stimulating progress, giving birth to evolution."
      --- Albert Einstein

The Christmas season is typically a time of hope and renewal when not just children dream and are affected by the songs, glittering lights, and entertainment of the season. For some of us, it is also a signal that our business calendar year is almost up and the time for setting goals for a new year is fast approaching.

Though now is the time to enjoy the season, there is no reason to stop our imagination from wondering to the land of new opportunities.

    "Anyone who lives within their means suffers from a lack of imagination."
      --- Oscar Wilde

In every business there is a period of growth followed by periods of stagnation, followed by growth, and so on. Those times without tremendous growth can cause even the seasoned businessperson to doubt and consider throwing in the towel. But it is exactly during those times that you must practice using your imagination like a child.

As difficult as it can be, allowing your mind to wander and dream again is how breakthrough business ideas originate.

    "We must have a theme, a goal, a purpose in our lives. If you don't know where you're aiming, you don't have a goal. My goal is to live my life in such a way that when I die, someone can say, she cared."
      --- Mary Kay Ash

According to Zig Ziglar and Brian Tracy, one of the best ways to allow your mind to dream is to put your business goals on paper. Doing so opens up your mind to possibilities that then create more possibilities, leading to even more. The exercise of putting goals in writing with allowing even the silliest of them to land on paper has helped to create millionaires with million-dollar businesses.

    "Whatever the mind of man can conceive and believe, it can achieve. Thoughts are things! And powerful things at that, when mixed with definiteness of purpose, and burning desire, can be translated into riches."
      --- Napoleon Hill

If you can, take the last few days of this year to give your mind permission to dream. Put those dreams and goals on paper. Then, prioritize your goals and list three bullet points of how you will achieve those particular goals in 2009. Be specific and remember to jot down all of what your imagination is dreaming up.

    "The victory of success is half won when one gains the habit of setting goals and achieving them. Even the most tedious chore will become endurable as you parade through each day convinced that every task, no matter how menial or boring, brings you closer to fulfilling your dreams."
      --- Og Mandino

The more you practice using your imagination to generate goals, the easier it becomes. The same is true with putting your goals to paper. Some goal-setting experts suggest yearly goals, while others say that you should put goals to paper monthly, weekly and even daily. Either way, the more you list your goals the easier it becomes and the closer you get to achieving them.

Remember to let your imagination go wild to create wild, outrageous goals!

    "The real source of wealth and capital in this new era is not material is the human mind, the human spirit, the human imagination, and our faith in the future."
      --- Steve Forbes

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Feature Articles

And Now for Something Completely Different
By Chris Bernat

Reflecting on the past to determine new ways to be successful in a challenging economy.
Read the article...

A Titan-Sized Wrap - Wrapping the home of the Tennessee Titans
By Jennifer LeClaire

No two wraps are alike. Get the inside scoop on handling repetitive designs and working with oversized vinyl panels.
Read the article...

Looking for an article or trying to find an old one? Check out the article archive:
     View the archive now

Advertiser - ISA International Sign Expo 2009
ISA International Sign Expo 2009
April 15-18, 2009 - Las Vegas, NV

Register now for ISA International Sign Expo 2009, the largest sign show in the world. April 15-18, 2009 - Las Vegas, Nevada. The industry's signature event is where you'll learn about important industry issues and trends, find the latest sign products, services and technologies. It's that simple.

Not convinced yet? We can point out a few more reasons to attend. There are great educational sessions designed to grow your business and boost your bottom line. Chances to network abound. More than 500 exhibiting companies will be on-site ready to meet you and make deals.

Contact ISA at (703) 836-4012 or

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Funny Signs

On a 1998 Saturn somewhere in PA:

    "This Vehicle Protected by Antitheft Sticker"

As seen on a fence in north Georgia:

    "Warning: Pit Bull With Aids"

On a dry cleaner's window in Austin, TX:

    "Drop Your Pants Here and You Will Receive Prompt Attention"

We know those funny signs are out there. Take a moment and send them in to us and we'll share them with the world. Send all hysterical observations to:

Product Showcases

The Dibond Metal Series - Perfect for those adventurous designs
The Dibond Metal Series, including brushed gold, silver, bronze, copper and stainless finishes, can provide a premium metallic look without the need to combine substrates with laminates. Dibond can be direct digital or screenprinted, routed, curved, or shaped in a variety of ways, while still maintaining its strength and rigidity. All at half the weight of aluminum. The Dibond Metal Series. Perfect for those with adventurous designs.
Read on...

Wholesale ADA Signage for the trade only.
Whether you require Magnesium, Zinc, Photopolymer, or Raster Braille you can count on Advance Corporation for superior quality at an effective cost. Contact us for a free sample and feel the quality. Backed by more than 65 years of experience, the Braille-Tac™ Division of Advance Corporation is the acknowledged leader in the specialized field of ADA products on a wholesale basis. We offer competitive prices, quality, and a quick production time.
Read on...

Brightboard™ ­ HD 1080 LCD Digital Signs – Portable Pedestal & Wall Mount - Sizes 7" - 42"
POP AdVisions, Inc. recently introduced our new HD Standalone Brightboard Digital Signs. Affordable stand alone and network capable LCD Digital Signs are available in sizes from 7" to 42". Pedestal, Wall mount, or ceiling mount configurations are available. Adding or changing messages is fast and simple. Systems play JPEG stills (1920x1080 resolution) or MPEG full motion video (720x480 resolution). Portable, affordable and easy to use. Everything needed for operation is included. Libraries, Colleges & Universities, Public Buildings, Restaurants, Sports Centers and more are already seeing the advantages of their Brightboard displays. Custom configurations available (minimum quantities apply).
Read on...

Wholesale Only Awnings from AI Innovations
AI Innovations is the only source you need for Wholesale only Manufactured Awnings. AI Innovations is dedicated to helping you reduce overhead and increase your profits while growing your business. Manufacturing is based on intelligent design, custom fabrication, and advanced technology to achieve the highest level of service and quality in the industry. AI delivers on their trucks from multiple manufacturing facilities nationwide.
Read on...

40% off All FlexiSign, Macintosh or Windows, upgrades to version 8.6 - If you are using CASmate or Inspire, time to upgrade your old version today!
Check these great resources out and also additional specials and more from JSI Sign Systems by clicking above.
Read on...

Advertise a product showcase monthly for $100 or an entire year for just $1000. Get with the program and see what you've been missing!
Call or email for more details: 888-350-3357 ext. 201 or

Sign Industry News

Sign Marketplace Press Releases
See what's new and what's happening in our industry all in one place.
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- Wishing you much success,

  Sean Scott
  Managing Editor

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