SIGNINDUSTRY.COM
The Online Magazine For The Sign Trade
e-NewsLetter Volume 18 Issue 8
Monday April 17, 2017

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In this issue:

Product Showcases


EstiMate Sign Pricing Software: Sign Estimating & Business Management Made Easy
Get the tools you need to determine what you need to make in order to cover your costs and achieve your profit goals, then making sure every single job is priced to meet your target - all the while giving you professional printed, faxed or emailed estimates that you can have in your customer's hand literally minutes after getting the job specs. Click for more info.
Read on...


3M Wrap Film Series 1080 Welcomes Bold New Color Additions
Ignite creativity and kindle inspiration behind exceptional wrap designs. Ten new colors, including Gloss Flip Deep Space, Satin Vampire Red, Gloss Flip Psychedelic and more, bring the 3M collection to 98 colors and finishes. This high-performance film needs no printing or overlaminate, so it's ready to use right out of the box. See colors and get samples online.
Read on...


New Premium Clipart Library - 500,000 Artworks / $49 for a Year
Introducing VectorState, a new online library of exceptional quality royalty-free vector art, created by top artists around the world. Their limited availability 'Early-Bird' pricing gives you a year membership for just $49 - click above to take advantage.
Read on...


Are you leaving your money on the table?
Is your business one of the many B2B companies that could be leaving thousands of dollars on the table each year when accepting commercial credit cards from your business or government clients? You can find out with no obligation. Isn't that worth checking?
Read on...


CADlink Technology Corp releases SignLab v10
The latest version of the world's most widely used sign making, large format display software product now available. The much anticipated release of SignLab version 10 was first previewed in early March at FESPA 2016 in Amsterdam and was officially launched at both the ISA Sign Expo in Orlando as well as Sign and Digital UK in Birmingham, UK in mid-April.
Read on...



Advertise a product showcase, like above, monthly for $100 or an entire year for just $1000. Get with the program and see what you have been missing!
Call or email for more details: 407-656-5892 or info@signindustry.com

Sign Industry News

Sign Industry Press Releases
What the heck is happening in our industry? Find out more here...
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Build Business Trust

    "If people like you, they'll listen to you, but if they trust you, they'll do business with you."
      --- Zig Ziglar

Trust is a big factor in whether a business will succeed or fail. Without trust, in employees, vendors, competitors, customers, and even the community, a business will flounder and find it difficult to truly succeed. And the flip side is just as, or even more important: do people trust you? Can they believe you will stand behind your products and service? Will your employees and vendors trust that you will carry through with what you promise?

It becomes tough plowing if you haven't built your business on strong trust from everyone around you. In today's world, particularly if you listen to the news regarding politics, the entertainment industry and even business, trust seems to be a bygone trait. But thankfully, there are still business leaders who believe that their word is their bond and that once spoken, people can bank on things being carried through to the end.

    "Suppliers and especially manufacturers have market power because they have information about a product or a service that the customer does not and cannot have, and does not need if he can trust the brand. This explains the profitability of brands."
      --- Peter Drucker

If your image, or brand is such that people can count on everything you offer being of top-rated quality, you are a winner. I have an acquaintance that with just the mention of his name puts people at ease because they know they can trust him. If he says it is so, then you can practically bet your life on it. Unfortunately, I know of another person that when her name is brought up, tensions rise and you can see people looking at their shoes trying to move on to another subject. She has damaged her trustworthiness in this business segment.

    "You can't connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something - your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life."
      --- Steve Jobs

Building trust is not an immediate action. It is something that takes years to develop, but only one moment to knock down all that has been established. That is why it is so important to keep promises and work with integrity- not just integrity in some things, but in all things. If a customer is right, (and they are not always right), tell them so and do all that is in your power to make them satisfied. Like a wildfire, word will spread that you are a person who can be trusted to do business with.

The same holds true with your employees. If they are performing and succeeding in propelling your business along, treat them in kind. Be honest about how much you can reward them and share your profits with them. Again, word will spread and you will attract qualified candidates to work in your business.

    "Few things can help an individual more than to place responsibility on him, and to let him know that you trust him."
      --- Booker T. Washington

Finally, always give everyone the benefit of the doubt. Put faith in your team members and they will respond with loyalty. Trust your vendors and they will trust you. Show your competitors you trust their integrity and they will treat you the same.


Advertiser - International Sign Expo 2017
Let's Get Graphic!

ISA Sign Expo is coming to Las Vegas, April 19-22, 2017! This event is suitable only for sign, graphics and visual communications professionals who want to grow their business and get ahead of the competition.

At ISA Sign Expo, you'll discover new accessories and equipment for your expanding product lines, inspiring technology and creative applications and substrates, and the best deals, new trends and eye-popping solutions.

With 20,000 sign and graphics professionals under one roof, you'll make the most important connections of the year to help you expand your business and increase revenue streams.

Professional Warning-attending ISA Sign Expo will put you in the middle of serious business negotiations, cutting-edge trends, and expanded business connections.

Let's get started. Register now at signexpo.org/SI.COM

Feature Articles

The Case for Color Management
By Kate Achelpohl

Color management for digitally printed textiles may be more complex than you're used to. Doing it right can also save you time and money.
Read the article...


Looking for an article or trying to find an old one? Check out the SignIndustry.com article archive:
View the archive now


Advertiser - International Sign Expo 2017
Let's Get Graphic!

ISA Sign Expo is coming to Las Vegas, April 19-22, 2017! This event is suitable only for sign, graphics and visual communications professionals who want to grow their business and get ahead of the competition.

At ISA Sign Expo, you'll discover new accessories and equipment for your expanding product lines, inspiring technology and creative applications and substrates, and the best deals, new trends and eye-popping solutions.

With 20,000 sign and graphics professionals under one roof, you'll make the most important connections of the year to help you expand your business and increase revenue streams.

Professional Warning-attending ISA Sign Expo will put you in the middle of serious business negotiations, cutting-edge trends, and expanded business connections.

Let's get started. Register now at signexpo.org/SI.COM

Funny Signs

In downtown Boston:

    "Callahan Tunnel/No End"

Sign on motorway garage:

    "Please do not smoke near our petrol pumps. Your life may not be worth much but our petrol is"

In a Czechoslovakian tourist agency:

    "Take one of our horse-driven city tours -- we guarantee no miscarriages."

We need those funny signs you have seen in your travels, come on, we know they are out there. Send them to us at: info@signindustry.com.


Making SignIndustry.com Possible

These folks enable SignIndustry.com to exist!

3M Commercial Graphics: www.3Mgraphics.com
CADlink Technology: www.CADlink.com
Clarke Systems: www.clarkesystems.com
Estimate Software: www.estimatesoftware.com
International Sign Association (ISA): www.signs.org
JetUSA: www.JetUSA.com
Matrix Payment Systems: www.matrixpaymentsystems.com
American RENOLIT Corp: www.renolit.com
SGIA: www.SGIA.org
Supply 55: www.Supply55.com

We want your feedback! Let us know what we can do to serve you better. Send us your comments to us at: info@signindustry.com or give us a call at 407-656-5892

- Have a great week,

Sean Scott

If your company is interested in sponsoring this newsletter, please contact Sean Scott at: sean@signindustry.com
or call 407-656-5892 to learn more about this and other advertising opportunities on SignIndustry.com

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