The Online Magazine For The Sign Trade
e-NewsLetter Volume 21 Issue 2
Wednesday January 15, 2020

In this issue:

Product Showcases

CNC Routers For Sign Makers
Industrial CNC is the global leading manufacturer of Industrial-strength, Integrated CNC Router Systems. Designed, Engineered & Built For The Professional Sign Maker.
Click Here

Premium Clipart Library - 500,000 Artworks / $49 for a Year
Introducing VectorState, an online library of exceptional quality royalty-free vector art, created by top artists around the world. A one-year membership for just $49 - click above to take advantage.
Click Here

Convert bitmaps into Vector Graphics in Minutes, with Graphic Tracer Professional!
With Sensedge(tm) auto-tracing, quickly fix most common shapes, arcs, curves and lines using 'smart' clean-up tools. Automatically identify and replace text in graphics with the correct font. Able to identify over 100,000 fonts.
Click Here

Latest Vehicle Templates & wrap artwork - from $25
Introducing SignElements, an online library curated exclusively for the Sign Industry. Royalty-free vehicle templates, wrap artwork, vectors, images and vinyl-ready. Click above to see more.
Click Here

EstiMate Sign Pricing Software: Sign Estimating & Business Management Made Easy
Get the tools you need to determine what you need to make in order to cover your costs and achieve your profit goals, then making sure every single job is priced to meet your target - all the while giving you professional printed, faxed or emailed estimates that you can have in your customer's hand literally minutes after getting the job specs. Click for more info.
Click Here

Interior & Exterior Architectural Sign Systems from Clarke Systems
A sign system contains most, if not all, of the buliding blocks you'll need for everything from a single sign to a comprehensive identity or wayfinding program. Simple. Versatile. Comprehensive.
Click Here

Advertise a product showcase, like above, monthly for $100 or quarterly for just $270. Get with the program and see what you have been missing!
Call or email for more details: 407-656-5892 or

Sign Industry News

Sign Industry Press Releases
What the heck is happening in our industry? Find out more here...
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Please forward this e-Newsletter along to them, or point them to subscribe at: This link. :)

Forward Leadership

    "Great ambition, the desire of real superiority, of leading and directing, seems to be altogether peculiar to man, and speech is the great instrument of ambition."
      --- Adam Smith

True leadership is all about learning people in the direction they should go. A true leader does this by example and doesn't have to toot his or her horn and shout from the rooftops that they are the leader. Followers can tell who is the leader and who is not simply by watching and observing the one in charge. It doesn't mean that the one in charge is putting on a show or pretending to lead, but for true leaders, it shows by their actions.

There are three things a leader should do that will solidify their position as a leader: be available, be curious, teach others. All great leaders possess these three attributes in some form. They always make themselves available to others to help them with their projects and to guide them to success. These leaders are also very curious about many things including how to develop others, how to create better products and services, and how to better themselves. Finally, great leaders share their knowledge and experience with others to help them succeed in their careers and in life.

    "Leadership is solving problems. The day soldiers stop bringing you their problems is the day you have stopped leading them. They have either lost confidence that you can help or concluded you do not care. Either case is a failure of leadership."
      --- Colin Powell

Being available for others is a sign of a great leader. Even if the leader has provided similar answers in the past, the leader never tires of helping others come up with solutions. This trait helps to further the success of the company, empower followers, and sharpen the skills of the leader.

    "We keep moving forward, opening new doors, and doing new things, because we're curious and curiosity keeps leading us down new paths."
      --- Walt Disney

Great leaders try new things and look for new opportunities at every turn. They don't stay stuck into the regular routine simply because "that's how we've always done it." They seek to expand their minds by tapping into others' both outside and inside their organization.

    "In the long run, your human capital is your main base of competition. Your leading indicator of where you're going to be 20 years from now is how well you're doing in your education system."
     --- Bill Gates

In order to answer the questions of others, great leaders use what they've learned from their mind expansion experiences and share it with others. They also use their past and present experiences and learning to educate those around them. They are not afraid of giving away too much information because their goal is to develop people who can take over their job. By doing so, they create a team of knowledgeable students who ultimately also become the teachers.

    "A leading authority is anyone who has guessed right more than once."
      --- Frank A. Clark

It is true that some people are born leaders. But it is also true that one can learn to be a great leader. Sometimes it is simply taking that first step of action. It may end up being the wrong step, but people admire, and will follow people who make a decision and take action over those who paralyzed by analysis.

Advertiser - International Sign Association
ISA International Sign Expo 2020
Orlando, FL
April 2-4, 2020

Why You Should Attend

ISA Sign Expo is the only place to find everything you need to be successful in the sign, graphics and visual communications industry - including wide format printing, digital signage, LEDs, vehicle wrapping and more.

Feature Articles

It Costs How Much? Pricing your products or services sold is determined first by costing.
By Mark E Battersby

Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.
Read the article...

Looking for an article or trying to find an old one? Check out the article archive:
View the archive now

Advertiser - International Sign Association
ISA International Sign Expo 2020
Orlando, FL
April 2-4, 2020

Why You Should Attend

ISA Sign Expo is the only place to find everything you need to be successful in the sign, graphics and visual communications industry - including wide format printing, digital signage, LEDs, vehicle wrapping and more.

Funny Signs

A sign in Calcutta, India:

    "Do not spit here and there"

As seen on a sign in a Massachusetts parking area reserved for birdwatchers:

    "Parking for birds only"

Found outside hair Salon in Russell Manitoba Canada:

    "Ubald Hair Salon"

We need those funny signs you have seen in your travels, come on, we know they are out there. Send them to us at:

Making Possible

These great companies below enable to serve you!

Clarke Systems:
Estimate Software:
International Sign Association (ISA):
Matrix Payment Systems:
American RENOLIT Corp:

How can we serve you better? Send your comments to us at: or give us a call at 407-656-5892

- Finish the month strong,

Sean Scott

If your company would like to sponsor this newsletter, please contact me at:
or call 407-656-5892

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