The Online Magazine For The Sign Trade
e-NewsLetter Volume 21 Issue 6
Monday March 16, 2020

In this issue:

Product Showcases

Latest Vehicle Templates & wrap artwork - from $25
Introducing SignElements, an online library curated exclusively for the Sign Industry. Royalty-free vehicle templates, wrap artwork, vectors, images and vinyl-ready. Click above to see more.
Click Here

Interior & Exterior Architectural Sign Systems from Clarke Systems
A sign system contains most, if not all, of the buliding blocks you'll need for everything from a single sign to a comprehensive identity or wayfinding program. Simple. Versatile. Comprehensive.
Click Here

CNC Routers For Sign Makers
Industrial CNC is the global leading manufacturer of Industrial-strength, Integrated CNC Router Systems. Designed, Engineered & Built For The Professional Sign Maker.
Click Here

Premium Clipart Library - 500,000 Artworks / $49 for a Year
Introducing VectorState, an online library of exceptional quality royalty-free vector art, created by top artists around the world. A one-year membership for just $49 - click above to take advantage.
Click Here

Convert bitmaps into Vector Graphics in Minutes, with Graphic Tracer Professional!
With Sensedge(tm) auto-tracing, quickly fix most common shapes, arcs, curves and lines using 'smart' clean-up tools. Automatically identify and replace text in graphics with the correct font. Able to identify over 100,000 fonts.
Click Here

EstiMate Sign Pricing Software: Sign Estimating & Business Management Made Easy
Get the tools you need to determine what you need to make in order to cover your costs and achieve your profit goals, then making sure every single job is priced to meet your target - all the while giving you professional printed, faxed or emailed estimates that you can have in your customer's hand literally minutes after getting the job specs. Click for more info.
Click Here

Advertise a product showcase, like above, monthly for $100 or quarterly for just $270. Get with the program and see what you have been missing!
Call or email for more details: 407-656-5892 or

Sign Industry News

Sign Industry Press Releases
What the heck is happening in our industry? Find out more here...
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Please forward this e-Newsletter along to them, or point them to subscribe at: This link. :)

Face The Challenge

    "Success is due to our stretching to the challenges of life. Failure comes when we shrink from them."
      --- John C. Maxwell

In everyday business there are challenges. Some are smaller than others, but they are all things that challenge us, and require our attention on a daily basis. If we are not equipped to handle these challenges, they will eventually begin to erode away portions of our business like storm surges washing away sand dunes from the beach. It starts out small, almost unnoticeable and then before we know it, our business is faltering. The key to avoiding these erosions is to face the challenges head-on and rely on a few good tools.

Probably one of our greatest challenges right now is this Coronavirus that has dominated news stories and scared the dickens out of a lot of people. Regardless of how you feel about the virus, whether it is something to be concerned about or not, it does affect your world. When faced with this challenge, (or any kind), there are three tools you can use to help you and your business get through it.

    "Just as we develop our physical muscles through overcoming opposition - such as lifting weights - we develop our character muscles by overcoming challenges and adversity."
      --- Stephen Covey

The first thing we all need to do is to face the challenge. In other words, don't pretend that it isn't there. Face it with gusto and begin taking action today. Make sure your team members are safe, contact your customers to check on them, strategize a plan to alter how you conduct business, but can still work profitably.

    "We were all born with a certain degree of power. The key to success is discovering this innate power and using it daily to deal with whatever challenges come our way."
      --- Les Brown

Next, act like a leader. When you study all the great leaders of the past, Winston Churchill, General Patton, Ronald Reagan, and more, you find that many of them didn't have a plan in place or even knew what they were doing. Some of them even confessed in their autobiographies that they faked it until they made it. You can do the same. Your team members, customers, and other stakeholders, are expecting you to lead and not hide your head in the sand. Start taking steps immediately, even if you're not sure they are the right steps. Some action is better than none. Eventually, you will find the path you need to take.

    "Only by contending with challenges that seem to be beyond your strength to handle at the moment you can grow more surely toward the stars."
      --- Brian Tracy

The final tool you have for facing and overcoming challenges is information. There is so much information available to us than even just five years ago. Research all you can about the challenge and talk to others who may have faced the exact same challenge in the past or can at least help you brainstorm what can be done for your particular situation.

You will find that most people are more than willing to help and if they can't offer a solution, they can at least serve as a springboard to bounce ideas off. Use your network to provide information as well as support and encouragement. You can overcome your challenges.

    "Even the securest financial plan and the finest health coverage aren't enough to hold us steady when the challenges come... We need something more, something deeper and unshakeable, something that will see us through life's hard times."
      --- Billy Graham

Advertiser - International Sign Association
ISA International Sign Expo 2020
Orlando, FL
August 23-25, 2020

Why You Should Attend

ISA Sign Expo is the only place to find everything you need to be successful in the sign, graphics and visual communications industry - including wide format printing, digital signage, LEDs, vehicle wrapping and more.

Feature Articles

Surviving and Profiting from the Economy, Intentionally
By Mark E Battersby

Regardless of whether an inevitable slow period results from the economy, from competition or from other sources outside the control of the business owner or manager, it is never too late to employ slow period survival strategies in your sign business.
Read the article...

Looking for an article or trying to find an old one? Check out the article archive:
View the archive now

Advertiser - International Sign Association
ISA International Sign Expo 2020
Orlando, FL
August 23-25, 2020

Why You Should Attend

ISA Sign Expo is the only place to find everything you need to be successful in the sign, graphics and visual communications industry - including wide format printing, digital signage, LEDs, vehicle wrapping and more.

Funny Signs

On a sign at a Georgia State Park:

    "Soccer Not Allowed - Soccer May Only Be Played In Archery Range"

Detour sign in Kyushi, Japan:

    "Stop: Drive Sideways"

As seen on a hair stylist window:

    "Free Mullet Removal"

We need those funny signs you have seen in your travels, come on, we know they are out there. Send them to us at:

Making Possible

These great companies below enable to serve you!

Clarke Systems:
Estimate Software:
International Sign Association (ISA):
Matrix Payment Systems:

How can we serve you better? Send your comments to us at: or give us a call at 407-656-5892

Be strong and safe out there,

Sean Scott

If your company would like to sponsor this newsletter, please contact me at:
or call 407-656-5892

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