The Online Magazine For The Sign Trade
e-NewsLetter Volume 21 Issue 11
Monday June 1, 2020

In this issue:

Product Showcases

Latest Vehicle Templates & wrap artwork - from $25
Introducing SignElements, an online library curated exclusively for the Sign Industry. Royalty-free vehicle templates, wrap artwork, vectors, images and vinyl-ready. Click above to see more.
Click Here

Interior & Exterior Architectural Sign Systems from Clarke Systems
A sign system contains most, if not all, of the buliding blocks you'll need for everything from a single sign to a comprehensive identity or wayfinding program. Simple. Versatile. Comprehensive.
Click Here

CNC Routers For Sign Makers
Industrial CNC is the global leading manufacturer of Industrial-strength, Integrated CNC Router Systems. Designed, Engineered & Built For The Professional Sign Maker.
Click Here

Premium Clipart Library - 500,000 Artworks / $49 for a Year
Introducing VectorState, an online library of exceptional quality royalty-free vector art, created by top artists around the world. A one-year membership for just $49 - click above to take advantage.
Click Here

Convert bitmaps into Vector Graphics in Minutes, with Graphic Tracer Professional!
With Sensedge(tm) auto-tracing, quickly fix most common shapes, arcs, curves and lines using 'smart' clean-up tools. Automatically identify and replace text in graphics with the correct font. Able to identify over 100,000 fonts.
Click Here

EstiMate Sign Pricing Software: Sign Estimating & Business Management Made Easy
Get the tools you need to determine what you need to make in order to cover your costs and achieve your profit goals, then making sure every single job is priced to meet your target - all the while giving you professional printed, faxed or emailed estimates that you can have in your customer's hand literally minutes after getting the job specs. Click for more info.
Click Here

Advertise a product showcase, like above, monthly for $100 or quarterly for just $270. Get with the program and see what you have been missing!
Call or email for more details: 407-656-5892 or

Sign Industry News

Sign Industry Press Releases
What the heck is happening in our industry? Find out more here...
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YOU are the Heroes!

    "Business is never so healthy as when, like a chicken, it must do a certain amount of scratching around for what it gets."
      --- Henry Ford

This COVID-19 virus really sucks! Of course, I don't need to tell you that. So many people are suffering from the disease itself and from the fallout of it-like those losing their jobs or losing business. A lot of good is coming from this though. For one, health care, grocery store, and a few other workers are finally being recognized for their hard work. Our society in the US would be in an even bigger mess without them.

But regarding the economy, it is the small business owners who are also real heroes. As many states begin the slow process to reopen and allow things to gradually get back to normal, (assuming that the old normal will be the new normal), it is you, the business owner or leader who brings the economy back to life. It is you who is responsible for providing goods and services to people who need them, and it is you who will eventually bring people back to work.

    "Economic depression cannot be cured by legislative action or executive pronouncement. Economic wounds must be healed by the action of the cells of the economic body - the producers and consumers themselves."
      --- Herbert Hoover

When we are allowed to go back to doing what we do best, the US and the world will see a difference in how we produce quality products for our customers. We may have taken a forced break for a few months, but that only gave us time to reflect, recharge, and renew.

    "An organization's ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage."
      --- Jack Welch

Some small sign businesses have taken this time away from the daily grind to rethink their business strategy and prepare for when their state opens back up. They are like a horse in the chute at the start of the race. As soon as the governor or powers-to-be open up their segment of the economy, they are going to burst through the gate full stride, aiming for the finish line and the first place prize.

    "Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all."
      --- Dale Carnegie

As the pandemic winds down, the heroes of the economy is going to be the business leaders who never gave up during these dreaded months. It is going to be these stick-it-out-through-thick-and-thin folks who may have been punched in the gut, but knew that they would never give in and never give up. They kept the pace, kept the rhythm going even though it looked very dim and even dark at times. And this is nothing new. Throughout history, the small businesses have saved the nation. It is the small business that keeps the economic engine running and therefore, YOU should be recognized for all that you do for the sake of your families, employees, their families, vendors and customers, and all the other lives your unstoppable determination and tenacity have positively impacted!

Thank you for never quitting!

    "Some people regard private enterprise as a predatory tiger to be shot. Others look on it as a cow they can milk. Not enough people see it as a healthy horse, pulling a sturdy wagon."
      --- Winston Churchill

Feature Articles

It Costs How Much? Determining What It Costs to Sell Your Signs the Right Way.
By Mark E Battersby

Pricing your products or services sold is determined first by costing. Do you have any idea of what it costs to sell a sign or banner? For that matter, what does it cost to open the doors to your sign business each day? Pertinent questions that will influence your pricing.
Read the article...

Looking for an article or trying to find an old one? Check out the article archive:
View the archive now

Funny Signs

In a Rome laundry:

    "Ladies, leave your clothes here and spend the afternoon having a good time"

In an Austrian hotel catering to skiers:

    "Not to perambulate the corridors in the hours of repose in the boots of ascension"

Found on a street corner in New York City:

    "RED ZONE: No Parking, No Standing, No Stopping, No Kidding!"

We need those funny signs you have seen in your travels, come on, we know they are out there. Send them to us at:

Making Possible

These great companies below enable to serve you!

Clarke Systems:
Estimate Software:
International Sign Association (ISA):
Matrix Payment Systems:

How can we serve you better? Send your comments to us at: or give us a call at 407-656-5892

Be safe and hang in there,

Sean Scott

If your company would like to sponsor this newsletter, please contact me at:
or call 407-656-5892

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