FOR IMMEDIATE RELEASE
July 23rd, 2002

ISA Distributes $150,000 to Regions

Alexandria, VA. (July 23, 2002) - Using proceeds derived from the 2002 International Sign Expo in Orlando, Fla., the International Sign Association (ISA) recently distributed $150,000 to nine regions in the United States and Canada as part of its regionalization plan.

"The primary purpose of the ISA Regionalization Plan is to provide unification of the industry for strength and eliminate fragmentation," stated ISA President and CEO John Johnson. "To this end, ISA provides each region with funds based on the percentage of sign company members within the region."

Nine regions have been identified to encompass the United States and Canada. The regions are as follows: Central Sign Council (CSC), Midwest Sign Association (MSA), Mid-South Sign Association (MSSA), Northeast States Sign Association (NSSA), Northwest Sign Council (NWSC), Sign Association of Canada (SAC), Southern States Sign Council (SSSC), Southwest Sign Council (SWSC), and Western States Sign Council (WSSC). For more information on the breakdown of the regions, please visit http://www.signs.org/membership/signscouncil.htm.

The following is the breakdown of the monies distributed to each region:

CSC (IA; IL; KS; MN; MO; ND; NE; SD; WI)	$22,500
MSA (IN; KY; MI; OH; Western PA; WV)	$16,014
MSSA (AL; AR; LA; MS; TN)	$13,784
NSSA (CT; DC; DE; MA; MD; NH; NJ; NY; Eastern PA; RI; VT)	$17,635
NWSC (AB; AK; BC; ID; MT; OR; SK; WA; WY)	$8,716
SAC (Canada except AB, BC and SK)	$4,662
SSSC (FL; GA; NC; PR; SC; VA)	$31,622
SWSC (CO; NM; OK; TX)	$16,216
WSSC (AZ; CA; HI; NV; UT)	8,851

ISA is a 1,800 member organization composed of manufacturers, users, and suppliers of on-premise signs and sign products produced by more than 400,000 employees in all 50 states and 69 foreign countries. ISA exists to support, promote and improve the $30 billion-a-year sign industry, which sustains the nation's nearly $3 trillion-a-year retail industry.

International Sign Association
Janay Rickwalder
707 North Saint Asaph Street
Alexandria, VA 22314
Phone: 703-836-4012, x. 114
E-Mail: janay.rickwalder@signs.org
Website URL: http://www.signs.org