FOR IMMEDIATE RELEASE

NUR Media Solutions introduces the Billboard PowerPack

Integrated package of matched substrate and inks helps billboard printers reduce waste, increase productivity and profits, and become more competitive

Louvain-la-Neuve, Belgium, 30 October 2002 - NUR Media Solutions (NMS), the NUR Macroprinters Ltd. (Nasdaq:NURM) subsidiary that develops and markets a range of consumables for use with wide and superwide format printers, today announced its new Billboard PowerPack, an integrated package of matched media and inks for billboard printing applications. The new consumables package is being shown along with the full range of consumables offerings from NMS in the NUR America booth #2542 at the SGIA '02 exhibition running today through November 2 at The America's Center in St. Louis, MO.

The new Billboard PowerPack, available immediately in North America from NMS, includes two matched components that have been optimized to work together. The first is a new NURFLEXTM iSpeed multi-purpose PVC substrate, specifically designed for vinyl billboard applications. In addition, the Billboard PowerPack includes new companion inks optimized to work with NURFLEX iSpeed media. These new, specially formulated inks are designed to provide an even better color gamut and improved green reproduction thereby delivering billboard prints with brighter, truer colors.

NMS is the first supplier of wide format digital printing consumables to develop a specific substrate for the vinyl billboard market. The new, attractively priced Billboard PowerPack is intended to help print service providers increase their productivity and profits by delivering the highest level of output consistency and high density, vibrant color thereby resulting in reduced waste and re-runs.

“At NMS we recognize that the billboard printing market in North America is highly competitive and that the profitability of a billboard printing company depends on many factors including productivity and the price of consumables used,” says Eran Taus, Managing Director at NUR Media Solutions. “The all important output consistency our new Billboard PowerPack provides addresses the need to improve productivity in an attractively priced, integrated package.”

About NUR Media Solutions

NUR Media Solutions (NMS), a wholly owned subsidiary of NUR Macroprinters Ltd., develops and markets a range of high quality consumables for wide-format and superwide digital printing applications. NMS products include inks, clear coats and a range of specialist printing substrates that enable print service providers to optimize the performance of their printing equipment. NUR Media Solutions is focused on providing total solutions that allow our customers to enhance print quality, reduce production times,improve reliability and, above all, to develop new products and services that take advantage of emerging business opportunities.

About NUR Macroprinters Ltd.

NUR Macroprinters (Nasdaq: NURM) is a global market leader in wide and superwide digital printing solutions for the out-of-home advertising market. From its photorealistic printers to its high throughput production presses, NUR's comprehensive line of digital printers and consumables addresses the complete range of wide and superwide format digital printing requirements. NUR's fully digital printing solutions help customers worldwide deliver the high quality and fast turnaround they need to meet their customers' wide ranging printing requirements.

NUR America, Inc.
33 Meedham Street
Newton, MA 02461
Phone: (210) 431-8563
Fax: 617-527-4030
E-Mail: judithv@nur.com
Website URL: www.nur.com

This site is best viewed at 800 x 600 resolution.
SignIndustry.com - 2 North Bluford Ave
Ocoee, FL 34761.
phone: 407.656.5892 - fax: 407.656.0446
e-mail us here!

If you'd like to link to our site, click here.

© Copyright 1999-2008, All Rights Reserved.