Baker International introduces new Two-Way See Through Point of Purchase Display Signage Products
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Baker International introduces new Two-Way See Through Point of Purchase Display Signage Products

Baker International, headquartered in Dallas, Texas has introduced a patent pending 2-Way See Through Display Signage Material Worldwide. Touted as POP2 (Point of Purchase To The Second Power), the new products can display different images on each side of a display panel and still allow for one to see through the panel.

For example a convenience store may advertise coffee products on the exterior surface and have doughnuts on the opposite side of the panel yet still allowing one to see through the panel.

The product, which was developed by inventor William Baker Sr., is a layered perforated material that allows you to see inside and outside of the storefront and can be ordered to meet various special lighting conditions. The product may also be used by suspended or hanging types of signage for example in a department store or grocery store, the signs can be hung from the ceiling of the building and still allow the security cameras to maintain CCTV surveillance of the store thus tremendously increasing in store promotional signage without compromising security.

Mr. Baker notes that the major problem with retail storefronts and restaurants is signage which blocks most views therefore only allowing small signage which is usually of various sizes thus making for a less than pleasant storefront image and even then you see a “mirrored image” on back of single sided material and ghosting on certain single way vision products while you are inside the store looking out.

Now the advertisements can be of larger sizes fully fit to windows and deliver colorful marketing messages both on the interior and exterior of a business creating valuable additional advertising space and still allowing customers to feel secure by being able to see through the signage. This will now enhance brands ability to utilize co-op marketing or merely increase their in store advertising.

The product is for permanent or temporary signage and can be printed with electrostatic, inkjet, digital, screen printing, thermal, flexography and lithography. Available in window roller shades, pressure sensitive window signage, banners, transit windows, free standing and suspended displays, vinyl and paper. The Product comes “ Ready To Print”.

The company has facilities in Dallas, TX, Charlotte NC. Mr. Baker states that he is teaming with qualified printing vendors for 2-Way Display Authorized Distribution and Reseller Partnerships.

For more information visit the web site at http://2waydisplays.com or the Corporate office in Dallas Texas at 972-259-2600.

Baker International
4144. North Central Expressway, Suite 518
Dallas, TX 75204
Phone: 972-259-2600
Fax: 214-823-2254
E-Mail: sales@2waydisplays.com
Website URL: http://2waydisplays.com

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