FOR IMMEDIATE RELEASE
February 4, 2004

NEC-Mitsubishi Electronics Unveils Display Solutions Pavilion

CHICAGO - NEC-Mitsubishi Electronics Display of America, Inc., the number one stand-alone vendor of flat panel desktop displays, today unveiled its Display Solutions Pavilion located in the company's new corporate headquarters at 500 Park Boulevard, Itasca, IL. The 1,200 square foot pavilion is designed to help partners and customers understand the components that make up a complete digital media and advertising solution by showcasing the company's superior LCD displays, along with turn-key products from vendors in the corporate, retail, medical, education, airport, restaurant, home office and financial markets.

"The $2.5 billion global market for large-screen technology continues to grow at a rapid pace, and NEC-Mitsubishi is dedicated to helping expand this emerging market segment with its new pavilion. "Solutions selling is a perfect way to help our partners and customers experience the different options for interchanging display solutions based on the features and benefits that best serve their unique needs, thereby providing an advantage in an increasingly competitive industry."

As part of its commitment toward driving the LCD presentation display industry through education and leadership, NEC-Mitsubishi Electronics Display has reproduced end-to-end digital signage solutions that have been customized by a wide range of industry leaders for specific vertical markets. Channel partners and customers will have an opportunity to receive product demos and speak one-on-one with NEC-Mitsubishi Electronics Display and its Display Solutions Pavilion partners including NEC America, NVIDIA, Omnivex Corporation, AdSpace Networks/CoolSigns, TTUFF Technologies, Scala, Creative Labs, Ergotron, and Peerless among others.

"Visitors to the pavilion will see firsthand how the exceptional quality and functionality of NEC-Mitsubishi's LCD4000 and LCD3000 information displays make the company an industry-leading innovator, "When paired with complimentary technology from our valued pavilion partners, the displays become part of a complete solution that helps to enhance user productivity, exceeding the large-screen display operation needs of a wide range of market environments."

The pavilion demonstrates NEC-Mitsubishi Electronics Display's 40-inch NEC LCD4000 and 30-inch NEC LCD3000 information displays' point-of-purchase capabilities, including optimized text and images with a high resolution of 1280 x 768 pixels (wide-XGA). Onlookers will experience the rich, vibrant colors produced by 450 cd/m2 brightness levels and contrast ratios of 600:1 on the LCD4000 and 350:1 on the LCD3000. Unlike phosphor-based public displays, images do not become permanently engraved into the LCD screens and the Rapid Response(TM) times of 23ms for the LCD4000 and 25ms for the LCD3000 allow the displays to deliver full motion video without the appearance of 'ghosting' or 'image trailing.'

In addition to showcasing the award-winning line-up of LCD displays from NEC-Mitsubishi Electronics Display, the pavilion will also feature products and services from its key partners who are integral to the turn-key solutions approach:

- AdSpace Networks / CoolSigns - AdSpace Networks, developer of CoolSign technology, creates digital media networks for advertising and promotion in public spaces where consumers show, dine and are entertained
- Allure Fusion Media Inc. - develops Web-based software that controls and digitally animates static marketing and advertising into broadcast quality messaging for any in-store venue
- AlivePromo - is a market innovator of point of purchase promotional sign display management systems and overall solutions
- ComNet Software Specialists - a division of Signature Technologies, Inc., Com-Net provides information display systems to airports, airlines and mass transit
- Creative Labs - is the worldwide leader in digital entertainment products for the personal computer and the Internet
- Ergotron - world leader in improving the human interface with computers by providing innovative, computer hardware management solutions that position computers where they are needed, providing ergonomic adjustability and space savings.
- Matrox - the leading manufacturer of professional graphics solutions, has been delivering high-quality, innovative 2D/3D and video graphics accelerators for more than a quarter century
- Mercury Online - is a full-service provider of interactive digital signage and kiosk network solutions for retail, entertainment, education, financial services and other industries
- NEC America - is a leading provider of innovative communications products, solutions and services
- NVIDIA - develops graphics and multimedia processing technology for the consumer and professional computing markets
- Omnivex - provides integrated graphical software for display systems. Omnivex software makes device and content management easy with its intuitive graphical interface and timesaving tools
- Peerless Industries - provides video and audio mounting accessories for both the commercial and consumer markets
- Richardson Electronics - offers ruggedized LCD standalone POS displays with a variety of touchscreen technologies and non-tip pedestal design, through Richardson's Pixelink operation.
- Rise Softools - provides real-time data, messaging and graphics for any display media
- Scala - award winning InfoChannel software provides the ability to collaboratively create, publish, schedule and centrally control media rich content that can be delivered and dynamically localized.
- TrippLite - offers the most reliable, cost- efficient power protection, power supply and connectivity solutions available
- TTUFF Technologies - a manufacturer of industrial display computers specifically designed to turn public display monitors into intelligent displays that are capable of being programmed and controlled from a central location
- NEC-Mitsubishi Electronics Display - innovates, produces and delivers high quality, competitively priced visual display products that help its wide range of customers see their digital world more clearly.

NEC / Mitsubishi
Phone: 1-888-NEC-MITS
Website URL: www.necmitsubishi.com