C. Edward Koch Joins Trans-Lux West as National Sales Manager
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PRESS RELEASES

FOR IMMEDIATE RELEASE
June 7, 2004

C. Edward Koch Joins Trans-Lux West as National Sales Manager

DES MOINES, IOWA - Trans-Lux West today announced the appointment of C. Edward Koch as national sales manager for the Company’s commercial display division. Koch will manage the Trans-Lux West sales group and help expand its re-seller network for the Company’s product line of commercial LED (light emitting diode) display systems. He will be based at Trans-Lux West division headquarters in Des Moines, Iowa.

“By offering both indoor and outdoor electronic signage to our customers, Trans-Lux West is one of the few manufacturers with the capability to create a total solution in display communications,” Koch said. “We distribute our products through a network of local sign companies—and I’m here to help spread the word about the advantages of choosing Trans-Lux for LED signage.”

Koch, most recently a regional sales manager for Electronic Data Systems (EDS), joins Trans-Lux West with more than 15 years of executive-level experience in the commercial sign industry. His additional management experience in newspaper media and four-color printing and production complement the company’s vision of communication using the light, color and motion of full-, tri- and single-color LED displays to enhance business communications.

A native Iowan, Koch holds a B.S. in business administration from the University of Iowa.

About Trans-Lux
Trans-Lux West is a division of Trans-Lux Corporation (AMEX: TLX), a worldwide, full-service provider of integrated multimedia systems for today’s communications environments. The essential elements of these systems are the real-time, programmable electronic information displays the Company manufactures, distributes and services. Designed to meet the evolving communications needs of both the indoor and outdoor markets, these displays are used primarily in applications for the financial, banking, gaming, corporate, transportation, entertainment and sports industries. In addition to its display business, the Company owns and operates a chain of motion picture theatres in the western Mountain states.

A Division of Trans-Lux Corporation
Corporate Offices & Factory
P.O. Box 1847 (50306) • 1700 Delaware Avenue (50317) • Des Moines, Iowa
Phone: 800.543.7904 • (tel) 515.265.5305
Fax: 515.265.3364
E-Mail: sales@tlxcommercial.com
Website URL:

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