FOR IMMEDIATE RELEASE

Plan to Attend the Southern Sign Show XXXIX...The Best Game In Town

Beat the rush to register to attend the Southern Sign Show in Jacksonville where over 80 exhibitors, displaying the latest in advanced technologies, await your arrival. How Do I Register? Where Are We Staying? Who Will Be Exhibiting? What Types of Seminars Are Being Offered? What Types of Special Events Will Take Place? Tell Me About Jacksonville Who Do I Call If I Have A Question? REGISTRATION INFORMATION Registration for the Southern Sign Show is easy! Register online - Click here to register today! Register via fax or mail. Click here to download the registration form. Register on-site at the Sawgrass Marriott Resort and Beach Club. Once we receive your registration form, we will contact you about payment information. If you have any questions, please e-mail meetings@signs.org. A ROOM WITH A VIEW The official hotel for the Southern Sign Show is the beautiful Sawgrass Marriott Resort and Beach Club, located 37 miles from Jacksonville International Airport on Florida's northeast coast in Ponte Vedra Beach, FL. Make your reservations before January 14, 2005 to receive discounted rates. GET THE BEST HOTEL RATES . . . AND AIRFARE DISCOUNTS! The easiest way to make travel arrangements for the show is also the most flexible and economical. Hotel rates and airfare discounts have been negotiated for us by Travel Planners. You can book online in real time, 24/7. Reserve your air through us, and you'll get the lowest web-only fares...plus additional discounts of up to 15%! The lowest rates at official show hotels (If you find a lower rate, let us know!) No pre-payment for hotel reservations Immediate confirmations - no waiting or wondering Update or cancel hotel reservations online - no fees or penalties Descriptions, photos and maps to help you choose the perfect hotel Lowest Web-based fares on preferred airlines Up to 15% in additional airfare discounts If you are an attendee, click here to make housing reservations. If you are an exhibitor, click here to make housing reservations. EXHIBITOR INFORMATION To see a current list of exhibitors, click here. Friday, January 28, 2005 10:00 a.m. - 5:00 p.m. Saturday, January 29, 2005 10:00 a.m. - 4:00 p.m. EDUCATIONAL OPPORTUNITIES DIS-01: Lean Doesn't Work Here - We're Different Presented by Jim McKechnie, James R. McKechnie & Associates Friday, January 28, 2005 1:00 p.m. – 4:00 p.m. If you are satisfied with your organization's responsiveness and first time quality, then this is not a workshop for you. If you realize that defects, missed schedules, and cost overruns are crippling your bottom line, it is time you became aware of the lean toolbox. This overview will introduce you and your team to this innovative philosophy through discussion and hands-on application. Learn to be lean…attend this workshop. Price:   Member $35 ($40 on-site) Nonmember $45 ($50 on-site) DIS-02: Find Out What's New and What's Essential in Neon Installation Presented by Thomas Kerley, Kerley Signs Friday, January 28, 2005 1:30 p.m. – 4:30 p.m. Learn how to safely assemble, wire, and install neon and channel letters according to the current NEC 2002 codes and standards. The most important assets in your organization are your employees! Attend this seminar and be sure they are wiring your next job safely and correctly, thus saving your company thousands in potential repair or rework. Price:   Member $35 ($40 on-site) Nonmember $45 ($50 on-site) DIS-03: Crane and Aerial Safety Seminar Presented by Mike Mesi, MLM Custom Sign Services, Ltd. Saturday, January 29, 2005 9:30 a.m. – 12:30 p.m. Working at elevations is a mainstay in the sign industry. Using cranes and aerial lifts present risks of falls as well as losing a load. We are all well aware of the cost of losing a person or a load. This seminar will cover the safe use and set-up of your equipment, rigging, fall protection requirements and an overview of OSHA standards as they relate to the sign industry. Participants will have the opportunity to determine rigging requirements, read charts, and interpret regulations. There will be outside practical activities following the class discussions to demonstrate the theories of safe rigging and crane operations. Price:   Member $35 ($40 on-site) Nonmember $45 ($50 on-site) DIS-04: Back to Basics Layout and Design Presented by Tramp Warner Saturday, January 29, 2005 10:00 a.m. – 12:00 pm. In today's market, many small business owners struggle to make a profit. In this seminar, a 30-year sign company owner shares his experience on the importance of basic layout and design in delivering a quality product and making a profit. Whether you are a new owner or have been in the business for several years, this is one seminar you cannot miss! Price:   Member $25 ($30 on-site) Nonmember $35 ($40 on-site) SPECIAL EVENTS Southern Sign Show Golf Tournament Thursday, January 27, 2005 7:30 a.m. Oak Bridge Golf Course 254 Alta Mar Dr Ponte Vedra Beach, FL 32082 (904) 285-0204, (904) 285-0537 FAX The Southern States Sign Council and ISA invite you to network and enjoy a morning of golf at the Oak Bridge Golf Course in Ponte Vedra Beach. Play is modified shotgun start. The Oak Bridge Golf Course has earned a reputation for unsurpassed golf and is part of the second largest golf resort in the United States. The fee includes cart and greens fees. It also includes transport of clubs from the Sawgrass Marriott Resort to the Oak Bridge Country Club, located five miles from the Marriott. Transportation not included. Price: $125 per person ISA/SSSC Spouse and Guest Tour of St. Augustine Thursday, January 27, 2005 9:00 a.m. – 2:00 p.m. All spouses and guests are invited to a train tour of historic St. Augustine. A charter bus will pick you up at the Sawgrass Marriott at 9:00 a.m. and take you to St. Augustine for a premier sightseeing train tour. Your tour begins as you board St. Augustine’s premier sightseeing train for an adventure back in time. Sit back and relax as you share the history, European atmosphere, and magnificent attractions down the narrow streets of the nation’s oldest city. During the tour, your professional conductor will introduce you to some of the favorite attractions St. Augustine has to offer, such as Lightner Museum, Oldest House, Bridge of Lions, Flagler College, and Mission Nombre De Dios. Following your tour, stop by some of St. Augustine’s many unique restaurants for lunch on your own. Popular restaurants include the Columbia, famous for its authentic Spanish style food, A1A Ale Works, with great views of the marina, and 95 Cordova, located within the Casa Monica Hotel. After lunch, stroll through the streets of St. Augustine and enjoy the many unique shops. Transportation provided: A shuttle bus will leave the Sawgrass Marriott Resort and Beach Club at 9:00 a.m. and return to the resort by 2:00 p.m. Price: $50.00 per person BUSY JACKSONVILLE Jacksonville is the place to be in January, the week before Super Bowl XXXIX kicks off. This beautiful metropolitan area boasts a year-round temperate climate and is home to over 100 golf courses. Jacksonville also has several parks and historic landmarks, including Fort Clinch, the Kingsley Plantation National Historic Site, and the Annabelle Lee River Boat. Don't miss the chance to visit this breathtaking city during this exciting time of year! ADDITIONAL INFORMATION Need more information? Please don't hesitate to call any of us at (703) 836-4012 or visit us on the Web at www.signs.org/events/jacksonville for additional assistance. For more information about attending the Southern Sign Show, contact meetings@signs.org. The Southern Sign Show is not affiliated with the National Football League.

Southern States Sign Council 1215 Anthony Avenue Columbia, SC 29201 Phone (877) 635-1889, Fax (803) 254-3773 www.southernstatessigns.org

International Sign Association 707 North Saint Asaph Street Alexandria, VA 22314-1911 Phone (703) 836-4012, Fax (703) 836-8353 www.signs.org