FOR IMMEDIATE RELEASE
March 5, 2005

Avery Dennison Graphics Division Promotes Timothy O'Rourke to Northwest Sales Representative

PAINESVILLE, Ohio - Avery Dennison Graphics Division North America is pleased to announce the promotion of Timothy O'Rourke to Northwest Sales Representative for the Northwest Region's, distribution channel. This distribution channel encompasses the Washington, Oregon, Idaho, Montana, Wyoming, Alaska and Western Canada territories.

Mr. O'Rourke joined Avery Graphics Division in January 2003 as a "Delta Force" representative with a focus on pull-through sales support to Avery Graphics distribution network serving the Northwest and Canadian marketplaces. In his new position, he will be responsible for generating new sales leads for all Avery Graphics brand materials, including signage, digital and screen printable products.

"Tim has a great selling advantage in this market since he will be working closely with our distributors. We are confident he will achieve excellent sales results by introducing the Avery brand to this market," said Dave Harris, Sales Manager Western Region.

With offices in Painesville and Hamilton, Ohio, Avery Dennison Graphics Division North America features a broad range of products for super-wide and wide-format digital printing, traditional printing technologies and cut signage applications. Its products are used in applications ranging from short-term promotional graphics such as signage, banners, labels, exhibits, displays and bus-wrap markings to long-term durable graphic applications as fleet markings, backlit signs, vehicle striping and graphics. The Graphics Division is a division of Avery Dennison Corporation, based in Pasadena, California with revenues of 5.3 billion in 2004. The Corporation develops, manufactures and markets a wide range of products for consumer and industrial markets. For more information on the Graphics Division go to www.averygraphics.com.

Avery Dennison Graphics Division
Painesville, OH
Website URL: www.averygraphics.com