FOR IMMEDIATE RELEASE
October 05

Digital Signage - Europe - Screen Expo 2006

Screen Expo Europe - Europe’s first event dedicated to in-store and out-of-home digital media networks, digital signage, interactive kiosks and digital media content.

Overview & Sponsored by;
Screen Expo Europe takes place at Earl’s Court 2, London on 1st-2nd February 2006.

This trade event has been carefully designed to meet the requirements of all stakeholders involved and interested in this exciting new media space. Dedicated to the Digital Media Network market ­ Screen Expo Europe will address the increasing appetite for contacts and knowledge in this sector. The event is being title sponsored by;

BT Media & Broadcast - BBC Motion Gallery - Digital View

Why;
Digital media represents an exciting new growth area in the total in store and out of home TV advertising mix.

Ongoing developments in display technology, telecommunications, video and media distribution, have enabled a revolution in digital communication. Fragmentation of traditional communication mediums (TV, Press, Radio) means advertisers are looking at digital media networks as the new, high impact advertising medium for brands ­ in store and out-of-home TV and new digital media applications have become the hot topic for retailers and brands and are the fastest growing communication category in store. Recent successful high profile digital network installations in the UK and US such as Wal Mart TV, Tesco TV, Pharmacy Channel, i-vu, Screen FX to name but a few have firmly established new out-of-home and retail TV media networks as an exciting new substitution and communication channel.

Screen Expo Europe has pulled together the latest case studies and presentation in thought leadership and learning in the sector to enable visitors to exploit this new high impact communication medium. Screen Expo Europe will offer the most comprehensive and unique mix of sources of information, education, presentations, networking and workshops to help media owners, agencies, network and content providers to offer an exciting new value proposition for advertisers and their brands.

Screen Expo Europe is for everyone operating and or interested in the digital media network arena! Whether you are already firmly established in this field or simply interested in what these networks are capable of, Screen Expo Europe is for you. Screen Expo Europe has been carefully designed to benefit all parties needed to make indoor and outdoor digital media networks happen.

About Screen Events Ltd.
Screen Events Ltd. is a division of Retail Events Ltd., the UK’s leading organizer of retail centric technology conferences and the annual Retail Business Show in London.

Screen Events Ltd. goal is to deliver a new range of business to business events for the in-store and out of home TV market and an annual European industry forum for all stakeholders at Screen Expo Europe. Screen Events Ltd. has been exclusively licensed by the Screen Forum to manage and execute a series of conferences and show in this space and is working with all industry bodies and target media to build awareness and deliver thought leading business intelligence in this exciting new arena.

For more information please visit; www.screenevents.co.uk

Screen Events Ltd.
1 Dock Rd.
London, London E16 1AG
Phone: 0044-(0)20-7430 0077
E-Mail: mark@screenevents.co.uk
Website URL: www.screenevents.co.uk