FOR IMMEDIATE RELEASE
November 4, 2005
ANC Sports/Clarity Debut First NBA Approved Courtside Digital Display
Purchase, New York - ANC Sports Enterprises announced today it will unveil the National Basketball Association’s first approved courtside digital press table Nov. 5 at the Rose Garden in Portland, Oregon, home of the Trail Blazers.
ANC partnered with Clarity Visual Systems to design the 58-foot rear-projection signage system at center court of the Rose Garden. The system consists of 16 digital displays encased in padded modules that display unlimited advertising, statistics, and other arena information. The displays are Clarity’s 50-inch Margay units, arranged in a seamless, edge-to-edge configuration.
Through a multi-year agreement with the Trail Blazers, ANC will service and operate the Digital Press Table state-of-the-art displays with ANC’s FasciaSOFTÒ XD advanced media control system. In addition to displaying graphics, animation and game stats, the FasciaSOFTÒ XD application is capable of displaying real-time statistics in conjunction with an advertiser’s message, drawing the fans’ attention to the sponsor of points in the paint, rebounds or three point field goals.
“Our agreement with ANC Sports provides our current and future corporate partners with the unique opportunity to connect with our fans through graphic designs and animations on the NBA’s first courtside digital display,” said Steve Patterson, President, Portland Trail Blazers. “The signage system enhances the overall entertainment experience we provide at the Rose Garden with courtside video advertising, animations, team graphics and game statistics.”
“Margay’s high-quality, seamless imagery and ANC’s real-time display capability are a powerful combination. They give the Trail Blazers and other NBA teams another tool for delivering advertising and entertainment to spectators in a way that will really add to the game experience,” said Jeff Dowell, director of market development, Clarity Visual Systems.
In collaboration with the Trail Blazers and their advertisers, ANC will create and coordinate all of the graphic designs for the new courtside technology. ANC’s Data Interface Solution (DIS) software modules will integrate with the NBA’s Digital Television Interface (DTVI) to display real-time information, as desired, such as player and team stats, out of town scores and many other statistical summaries.
“We are excited that the NBA has approved testing this new technology courtside with the Trail Blazers for the 2005/2006 season. ANC now has the ability to offer complete signage solutions to teams, arenas and stadiums by providing rotational, LED and digital products and operating all the displays from a central location with our new VisionSOFT interface solution. The strategic alliance with Clarity Visual Systems has an enormous upside for both our companies as we expect to begin operating beyond courtside in arena/stadium concourses and retail signage applications in the near future,” said Jerry Cifarelli, President, and ANC Sports Enterprises. “We are looking forward to working closely with the Portland Trail Blazers' throughout the season to help increase their signage revenue opportunity courtside, while enhancing the game experience for their fan base."
The Trail Blazer agreement increases ANC’s presence to 16 National Basketball Association arenas for the 2005-2006 season. In addition to the Trail Blazers, ANC Sports roster of NBA partners includes the Atlanta Hawks, Boston Celtics, Cleveland Cavaliers, Golden State Warriors, Houston Rockets, Indiana Pacers, Los Angeles Lakers, Memphis Grizzlies, Minnesota Timberwolves, Philadelphia 76ers, Phoenix Suns, San Antonio Spurs, Seattle SuperSonics, Toronto Raptors, and Washington Wizards.
About ANC Sports
ANC Sports Enterprises, LLC, a full service sports marketing company, is a leading provider of venue display systems for sports, entertainment and retail facilities. The company offers technological, graphic design, marketing and sales solutions in support of its rotational and Light Emitting Diode (LED) signage products. ANC Sports provides signage for 100 plus venues/stadiums in North America and counts among its clients: sixteen Major League Baseball and four Minor League baseball teams; sixteen NBA teams, fourteen WNBA teams, and eight NBDL teams; several specialty events for the NBA; nine NFL teams; nine NHL teams; five NCAA basketball teams and three college basketball tournaments; the Arena Football League; ESPN for its X-Games and Great Outdoor Games; Dew Action Sports Tour and a wide range of other special events.
For more information on ANC Sports, please visit its web site at www.ancsports.com.
About Clarity Visual Systems
Clarity Visual Systems provides large-scale display solutions, including hardware, software and services for business, government and other institutions worldwide. The company sells through value added reseller partners under the Clarity Visual Systems, CoolSign Visual Systems and Synelec Visual Systems brands. The privately held company is headquartered in Wilsonville, Ore. with divisions in Burlingame, Calif. and Saint-Sernin, France. For more information, call (503) 570-0700 or visit www.clarityvisual.com.
About Portland Trail Blazers
Winners of the 1977 NBA Championship, the Portland Trail Blazers are Portland’s only major league professional sports franchise. Owned by investor and philanthropist Paul G. Allen of Seattle since 1988, the Trail Blazers continue to be a competitive NBA leader in sports marketing and community relations. The team’s community investment efforts are directed primarily on providing resources to children and their families to help create a healthy environment for them to learn, be strong, active and involved. With a strong focus on youth in the areas of education, sports and fitness and service, the Trail Blazers champion a corporate culture that promotes volunteerism. The Blazers Community Builders employee volunteer program was a key centerpiece in the Trail Blazers receiving the prestigious National Points of Light Award for Excellence in Corporate Community Service. The Trail Blazers were the first and continue to be the only professional sports team to achieve this honor. For more information visit www.blazers.com.
ANC Sports Enterprises
2 Manhattanville Road
Purchase, NY 10577
Phone: 914-696-2100
E-Mail: mhopkins@ancsports.com
Website URL: www.ancsports.com