Caltron Partners With Atmio To Deliver Web-Based Content Management For Digital Signage
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PRESS RELEASE

FOR IMMEDIATE RELEASE
May 3, 2010

Caltron Partners With Atmio To Deliver Web-Based Content Management For Digital Signage

New web-based management fulfills need for network capable Caltron MP-1080 digital signage users

Fremont, CA - Caltron Industries, a leader in digital signage players, and Atmio, a leader in networked content management, announced today the availability of Atmio's web-based Content Management System Software which provides networked content management and control for Caltron's MP-1080A and MP-1080H High-Definition Digital Signage Players. This new partnership enables content management access for previously non-networkable digital signage markets, increasing Caltron's reach and opening its capabilities to anyone needing digital signage.

"At Caltron, we've always been on the cutting edge of content management -- from network access to USB and memory card uploading," says Jim Wang, President of Caltron. "Now, our partnership with Atmio opens up the door to cloud-based content management, overcoming the final hurdle to anywhere anytime content management."

Caltron's MP-1080 digital signage players have an industry reputation of excellent quality, reliability, and performance. Compact, durable, and easy-to-use, MP-1080 players are currently used worldwide for digital signage. However, today's businesses demand on-the-fly updates and anywhere/anytime access to content management. With remote access via Atmio's web-based content management system, Caltron has fulfilled this critical need, giving users even greater flexibility for controlling their digital signage.

"We feel that we have the perfect partner in Atmio," says Wang. "Their easy-to-use interface works seamlessly with Caltron's Digital Signage Players and lives up to the standard established by the Caltron brand."

Atmioís Content Management System has a web-based interface that allows for independent playlist editing and content management across multiple networked signage deployments. As with all internet solutions, Atmio's web-based system is a hosted solution compatible with all popular web browsers (Internet Explorer, Firefox, Safari, Chrome). Featuring an intuitive drag-and-drop interface, scrolling message updates, and MP-1080 management via online network management software, Caltron's MP-1080 Digital Signage Players are more user-friendly, accessible, and scalable than ever before -- the ideal solution for users planning on networking a standalone Caltron MP-1080 player at a later date.

"Our solution allows Caltronís customers to focus on whatís important ≠ their digital signage content," says Sunil Baliga, CEO of Atmio. "Atmio completely handles the technical side by providing server maintenance, storage space, provisioning bandwidth, software upgrades, and more. Caltron handles hardware support with their excellent support staff."

The integration of Atmio's web-based Content Management System is available immediately for Caltron's MP-1080A and MP-1080H players. From small local businesses to full-scale retail deployment, this new Caltron/Atmio partnership ensures that digital signage content management is easier than ever before.

For more information, visit caltronind.com/news/050310.php or contact either atmio.com or Caltron at 510-440-1800.

About Caltron
Caltronís mission is to provide the highest quality and most cost-effective information display products. Since 1997, Caltron has been helping retailers and businesses across North America reach audiences through dynamic advertising and digital signage. Drawing from years of LCD monitor experience, Caltron works with customers to create strategic partnerships for mutual success. Cost-effective and reliable, Caltron's products range from touch screen monitors and high-quality displays to standalone and network digital signage players.

Caltron Industries, Inc.
4120 Clipper Court
Fremont, CA 94538
Phone: 5104401800
E-Mail: sales@caltronind.com
Website URL: www.caltronind.com/news/050310.php

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