Adtraxion Announces Launch Of Adtraxion Player Software
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PRESS RELEASE

FOR IMMEDIATE RELEASE
June 2, 2010

Adtraxion Announces Launch Of Adtraxion Player Software

Adtraxion Systems (The Netherlands), a European provider of digital signage solutions, today announced the immediate availability of the Adtraxion Player software. “The Adtraxion Player software converts a variety of suitable hardware devices into Adtraxion Players, enabling you to use digital signage hardware of your own choice”, said Hans Ketterings, Director of Adtraxion Systems.

The Adtraxion Player software has been designed to enhance the flexibility of used digital signage hardware. Suitable hardware devices include professional monitors with integrated PC and standard (mini)PC computers running Windows. This new Adtraxion product gives customers the opportunity to use hardware from own selected vendors, in combination with the established Adtraxion digital signage technology.

“Early this year we have started development of the player software in line with our product development roadmap. Our challenge was in designing and implementing robustness on this PC platform. By linking deep into the Windows operating system we were able to create non-stop features into the Adtraxion Player”, added Hans Ketterings.

This new product provides Adtraxion’s existing and new clients the opportunity to use the complete Adtraxion solution features that give them extreme end user productivity, on PCs that they have already installed in their company.

Already the Adtraxion Player software has been used in successfully implemented Adtraxion pilot projects. Customers’ feedback is very enthusiastic, whereas they feel the solution is easy and fast to implement.

For more information on the Adtraxion Player software visit www.adtraxion.com.

About Adtraxion Systems
Adtraxion Systems concentrates its efforts and investments towards development, product management, marketing and sales of a dedicated range of high performance digital signage products and solutions. We are Netherlands based, in the heart of Europe, and have established a worldwide certified Adtraxion partner network. Adtraxion is a global player, with local representatives in Greece and France, and hundreds of Adtraxion projects in many countries. More information is available at www.adtraxion.com.

Adtraxion Systems
Koperstraat 4
Breda, Noord-Brabant 4823AG
Phone: +31 (0)76 543 81 30
E-Mail: info@adtraxion.com
Website URL: www.adtraxion.com

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