D3 LED, Everbrite form strategic partnership to create one of the world's largest video scoreboard display brands: A2D3
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PRESS RELEASE

FOR IMMEDIATE RELEASE
November 17, 2010

D3 LED, Everbrite form strategic partnership to create one of the world's largest video scoreboard display brands: A2D3

Game On: A2D3 Brings Big Time Video Scoreboard Expertise, Advanced LED Technology and World-Class Custom Design Services to Arenas and Stadiums Around the Globe

NEW YORK, NY – There’s a new team in town ready to take the sports world by storm. D3 LED, LLC (D3) of New York City and Rancho Cordova, CA, in alliance with All-American Scoreboards, a division of Everbrite, LLC of Greenfield, WI, today announced the formation of a strategic partnership to create one of the world’s largest video scoreboard display brands. Operating under the name A2D3, the partnership ushers in a new age of video scoreboard spectaculars guaranteed to take spectator entertainment and customer engagement to the next level.

A2D3 provides turnkey video scoreboard solutions to sports facility owners, managers, athletic directors, architects, engineers and designers. Employing a solution-driven engineering platform, A2D3 has created a more technically advanced yet simpler and more efficient product that addresses the evolving needs of this complex, dynamic marketplace.

“Our cutting edge digital LED video displays and scoreboards offer professional teams, universities, colleges and even high schools access to options that far surpass others in the marketplace,” explains Jason Barak, managing partner, D3. “Our patented TrueElement™ Color technology maximizes color output and brightness for supremely crisp, eye-popping video images that take the sports entertainment experience to a new plateau. Whatever the level of competition, fans are going to love it.”

A2D3 provides everything demanding clients need: from custom design and installation of scoreboards and LED digital displays to operating systems, networking, and audio/visual packages for in-stadium/arena production. A2D3’s proprietary technology runs up to 30% more efficiently than similar systems on the market, saving on energy and reducing total cost of ownership.

-Making the Most of Technology to Enhance Fan Experience-

Another A2D3 breakthrough is its systems’ capability to interact with mobile devices within the sports arena. This allows arena management, advertisers, and marketing to keep in contact with fans in the stands via SMS, Wi-Fi or Bluetooth to communicate special promotions and announcements, ticket sales information, fan polling, concessions deals, and more. Cutting-edge examples of this pioneering interactivity can be seen at many of D3’s flagship retail installations in Times Square.

D3 is already responsible for many of the world’s most sophisticated and innovative digital LED displays, large scale spectaculars, video walls, ticker and marquee systems, reader boards, message boards, and programmable signs. D3’s installations in Times Square are some of the most celebrated video displays in the world. In New York City, these include ABC Television Studios, Disney Store, JVC, Hard Rock, M&Ms, Forever 21, Aeropostale and Walgreens, to name a few. The Company also services the Casino market with digital displays located at Caesar’s in Atlantic City and several at Harrah’s locations in the U.S.

All-American Scoreboards’ next generation scorekeeping systems combine state-of-the-art design with the functionality and precision required to keep tabs on sporting events. Since 1933, the company has kept score and time for thousands of athletic contests including World Series games at Yankee Stadium as well as at hundreds of fields, arenas, and stadiums across the US. A division of Everbrite, one of the world’s leading full service visual identification companies, All-American Scoreboard has built its reputation on a ‘customer first’ commitment, making it an ideal partner for D3.

“With A2D3, we are addressing the evolving needs of our customers in every material way in terms of up-front value, functionality, scalability, fan engagement, information delivery, and high-tech marketing, advertising and crossover promotions capabilities,” said Scott Carter, president, Everbrite, LLC.

According to Carter, “The fact is that no two scoreboard displays are alike. Every customer and every stadium or arena has their own requirements. Each video scoreboard system can be custom fit to the venue’s unique architecture taking advantage of any and all available facades, outdoors and indoors. For our clients, the innovative nature and energy efficiency of our systems make the total cost of ownership highly attractive.”

Recent projects include video scoreboards at Barron Stadium in Rome, Georgia, home to the NAIA football championships; Raley Field, home to the Sacramento River Cats; California State University Sacramento, home to both the Sac State Hornets and the UFL Sacramento Mountain Lions football teams; Cibao Stadium in the Dominican Republic; Casas GEO Stadium in Mexicali, Mexico and displays for the upcoming 2011 Asian Winter Games.

About A2D3
A2D3’s dynamic video displays and scoreboard systems offer professional sports, colleges/universities and high schools access to a wide range of products. From custom-engineered designs that deliver the state-of-the-art sports entertainment experience, to eminently affordable stand alone systems that become the pride of any school community. For more information, please visit www.A2D3sports.com or call 877-922-3319.

About D3 LED, LLC
Founded in 2005 with principal operations in New York City and Rancho Cordova, California, D3 is the world's leader in specialized LED digital display applications. Pioneers in design, engineering and technology, D3 manufactures highly sophisticated and innovative LED displays and out of home digital media systems that create engaging customer experiences for global brands and sports and entertainment venues. The Company's displays can be found throughout the world, and most notably include the Walgreens spectacular, ABC Studios super sign, JVC billboard display, Disney Store, Aeropostale, and Forever 21—all located in New York's Times Square. For more information please visit www.D3LED.com.

About Everbrite, LLC
For over 80 years, Everbrite has been providing innovative visual identification to leading companies throughout the world. An award winning certified Women’s Business Enterprise (WBE), Everbrite is one of the largest, full service sign companies in the United States. Headquartered in Greenfield, Wisconsin, Everbrite has eight (8) manufacturing facilities strategically located throughout the United States and abroad. Everbrite’s state-of-the-art Technology Center, adjacent to their Corporate Headquarters, is dedicated to the development of new products and processes. For more information on Everbrite, please visit www.everbrite.com

Website URL: www.A2D3sports.com

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