BTX Receives InfoComm International(R) Sapphire AVSP Level Designation
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PRESS RELEASE

FOR IMMEDIATE RELEASE
Jan. 31, 2011

BTX Receives InfoComm International(R) Sapphire AVSP Level Designation

HAWTHORNE, N.Y. -- BTX Technologies, a global value-added distributor and manufacturer of interface and integration products, today announced that the company and its sales, customer service, and technical staff have qualified as an InfoComm International(R) Sapphire AudioVisual Solutions Provider (AVSP). This designation recognizes that they have achieved and maintained individual InfoComm Certification and have completed relevant coursework from the InfoComm Academy.

InfoComm awards individual certification to A/V professionals who have demonstrated knowledge and comprehension of the science and technology used in communications including audio, video, display, and systems. Technicians, engineers, designers, salespeople, customer service personnel, managers, and executives are eligible to take the individual certification test.

"An AVSP designation gives A/V companies a competitive advantage in the marketplace," said Randal A. Lemke, Ph.D., InfoComm International's chief executive officer. "Customers of A/V communications and presentation systems can be confident of professionalism and an aspiration to excellence when working with these companies that have invested in education and training to stay current on the latest A/V technologies and techniques."

"Ours is a highly specialized industry where technology and consumer demand change rapidly. We firmly believe in supporting the continued education of all our employees to stay current with these developments, enabling us to provide our customers with the best possible products and service," said Greg Schwartz, president of BTX. "It is an honor to have this commitment recognized with the Sapphire AVSP designation from InfoComm International."

The company-level AVSP recognition program is the only such program available for the commercial A/V industry. In addition to confirming that a percentage of the company's employees are InfoComm certified and have completed important coursework, the Sapphire AVSP designation means that BTX has agreed to comply with "10 Standards of Excellence" developed in collaboration with industry experts to emphasize the best practices of audiovisual businesses.

The Standards of Excellence are a guidepost for A/V companies and professionals who place the customer first and offer quality A/V solutions. They include the commitment to provide complete customer satisfaction with A/V solutions that provide value to the client. They convey the importance that A/V solutions providers place on their own skills development through continuing education. They also cover the critical role that A/V professionals play as partners with IT specialists, architects, building managers, and others.

About InfoComm International
InfoComm International is the industry leader in certification for A/V communications professionals. InfoComm's Certified Technology Specialist and Certified Technology Specialist - Installation are the only A/V certification programs accredited by the International Organization for Standardization's (ISO) United States representative, the American National Standards Institute (ANSI). Also recognized by the U.S. National Certification Commission and accepted by the U.S. Veterans Administration for reimbursement under the Montgomery G.I. Bill, InfoComm certification programs are designed to establish and maintain widespread credibility for the audiovisual industry and the professionals who perform the work. The company-level AVSP designation recognizes professionalism and expertise achieved through professional development, training, and commitment to the certification of employees.

About BTX Technologies, Inc.
BTX Technologies, Inc. is the premier manufacturer and value-added distributor of professional-grade products used throughout digital signage, A/V, control, broadcast, and security systems. Celebrating its 43rd anniversary, BTX combines award-winning, cutting-edge solutions with unmatched technical knowledge and customer service to bring innovation and value to its customers. Call 800-666-0996 to request a free catalog or visit BTX at www.btx.com.

All trademarks and registered trademarks mentioned herein are the property of their respective owners.

BTX Technologies
E-Mail: veronica@wallstcom.com
Website URL: www.btx.com

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