Visual Magnetics expands into Latin America thru PrintLAT - The Online Magazine for the Sign Trade.
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November 5 2011

Visual Magnetics expands into Latin America thru PrintLAT

Mendon, Mass.– Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced that the company has expanded sales of its Visual Magnetics Graphic System product line into Latin America. PrintLAT will be managing the strategic growth of the Visual Magnetics brand in areas including South America, Caribbean, Central America and Mexico.

David Pachón President of PrintLAT, a native of Columbia, South America, has held a number of positions in the digital printing industry over the past 20 years and understands the requirements of representing major manufacturers brands in Latin America. As president and founder of PrintLAT, Pachón specializes in international business and sales management for a broad spectrum of manufacturers in the digital printing industry. PrintLAT will now be responsible for overseeing sales and support for Visual Magnetics’ products throughout Latin America.

“David Pachón has extensive knowledge of the Latin American print market and we are confident his team is the right group to expand Visual Magnetics’ sales throughout the region,” said Joe Deetz, CEO of Visual Magnetics. “As our company continues to grow internationally, collaborating with experienced professionals who understand their local markets will allow Visual Magnetics to best reach and support our valued customers across the globe.”

“The magnetic-receptive technology pioneered by Visual Magnetics solves many of the challenges associated with traditional graphics displays, allowing the creation of stunning, photo-quality images that can be changed out in a matter of seconds,” said Pachón. “There is a huge opportunity for Visual Magnetics to improve the way Latin American retailers roll out in-store displays and I am excited to spearhead the initiative to grow the company’s presence here.”

The Visual Magnetics Graphic System enables the creation of photo-quality promotional graphics that can be updated effortlessly, offering a truly unique and innovative solution for the graphics industry. The system effectively changes the way graphic displays are currently rolled out – which can typically involve any number of challenges such as high shipping costs, the need for professional installers, unnecessary waste and limited usability of promotional graphics. Since its introduction in 2007, the Visual Magnetics system has revolutionized the way that many businesses are producing and installing promotional graphics, with over 200 major brands currently using Visual Magnetics.

About Visual Magnetics
Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media - empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI/SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System™ features the patented Micro-Iron™ MagnaMedia® printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels. MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic – substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable. Follow Visual Magnetics on Twitte r at For more information, please visit or call toll free 855.847.6244 (855.VISMAG4).

15825 SW 49 Ct
Miramar, Fl 33027
Phone: 7862299700
Website URL:

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