HP Helps Sign and Display Customers Capitalize on New Business Opportunities
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October 18, 2012

HP Helps Sign and Display Customers Capitalize on New Business Opportunities

HP Scitex FB7600, TJ8600 Industrial Press enhancements, new ink warranty and certifications introduced at 2012 SGIA Expo

LAS VEGAS, Nev. – HP today announced additions to its large-format sign and display portfolio, helping print service providers (PSPs) capture new business opportunities with higher-value application and service offerings.

The new solutions offer customers:

  • New features to help increase versatility, such as metallic effects, and improved workflow for faster turnaround with the HP Scitex FB7600 Industrial Press.
  • New point-of-purchase (POP) print modes for printing high-quality text and fine details with the HP Scitex TJ8600 Industrial Press.
  • Certified environmental performance with a new GREENGUARD Children & Schools Certification for HP FB225 Scitex White Inks and HP TJ210 Scitex Inks.
  • An industry-leading warranty for vehicle as well as finished graphics with the 3M™ MCS™ Warranty for HP LX610 Scitex Latex Inks and HP 792 Designjet Latex Inks, a 3M™ MCS™ warranty component.

“Sign and display PSPs face increased demand to expand their services while meeting faster turnaround times and delivering higher print quality,” said Xavier Garcia, vice president and general manager, HP Scitex Industrial Presses, HP. “By offering high-value upgrades and providing a comprehensive range of ink warranties and certifications, we are protecting our customers’ investments while supporting their business growth.”

Boost productivity and versatility with the HP Scitex FB7600
In HP booth 2035 at the SGIA Expo in Las Vegas, Oct. 18-20, HP is displaying new features for the HP Scitex FB7600 Industrial Press. The features include new print modes for higher speeds when producing small text, barcodes and fine details, which can increase productivity by up to 20 percent. In addition, workflow improvements can deliver easier media loading, reducing setup time and allowing customers to print without interruption.

“The enhancements to the HP Scitex FB7600 Industrial Press allow us to take advantage of faster print modes on a variety of jobs, helping to significantly increase turnaround times for customers,” said Dan Kimmerly, graphics director at KDM P.O.P Solutions Group, a beta customer for the new press features. “The upgraded press has been up and running for just two weeks and we are already considering installing the new features on our other HP Scitex FB7600 Industrial Presses.”

Increasing versatility, the press’ new metallic colors effect application, supported by HP software partner ColorLogic, gives customers an HP-tested, high-value metallic printing solution for specialty applications and POP displays. The new offering requires the ColorLogic plug-in, HP FB225 Scitex White Ink and Hazen media, the HP-approved media option for metallic substrates.

Print fine details for POP applications with the HP Scitex TJ8600
The HP Scitex TJ8600 Industrial Press now offers a new POP print mode with enhanced image quality designed for printing text, barcodes and fine details, such as quick response (QR) codes for POP signage applications. In addition, the press is now compatible with 20 pt. thick substrates such as styrene, commonly used for lightbox POP displays.

New ink certification, warranty enhance value of PSP offering
Helping PSPs capture business with environmentally-conscious clients, HP FB225 Scitex White Inks and HP TJ210 Scitex Inks are now GREENGUARD Children & Schools CertifiedSM,(1) offering reassurance that the inks are suitable for printing indoor graphics. HP TJ210 Scitex Inks are the second UV-curable inks to receive the GREENGUARD certification, following only the HP FB225 Scitex Inks.

HP also announced availability of the 3M™ MCS™ Warranty, widely recognized as the industry’s most comprehensive finished graphics warranty, for select HP Scitex and HP Designjet Latex Printers when using approved 3M films. Combining the quality and flexibility of HP Latex Inks with the 3M™ MCS™ Warranty, which covers fading, cracking and peeling, the new offering helps PSPs grow business with discerning customers without paying a premium for specialty inks.

Product and Warranty Availability
HP Scitex FB7600 Industrial Press owners can upgrade their existing systems with the HP Scitex FB7600 Industrial Press Upgrade Kit. The new offerings are expected to be available worldwide on Nov. 1.(2)

HP Scitex TJ8600 Industrial Press owners can upgrade their existing systems with the HP Scitex TJ8600 Industrial Press Upgrade Kit. The new POP print mode is available now and the media upgrade is expected to be available worldwide on Dec. 15.(2)

The 3M™ MCS™ Warranty will be available with HP LX610 Latex Inks in November 2012 and HP 792 Latex Inks in February 2013 for finished graphics produced by customers that have completed 3M’s certification process. More information on registration and certification requirements is available at 3mgraphics.com/warranties.

HP at SGIA 2012
At SGIA, HP will produce posters for nonprofit organization 826 National on HP Latex and UV-curable flatbed printers. 826 National provides education services for under-resourced students through a network of eight writing and tutoring centers across the U.S. 826 will sell the HP-printed materials in its retail stores, helping to raise funds in support of its nationwide chapters.

Xavier Garcia will participate in the SGIA Master Class panel discussion titled “Directions in Wide-Format Equipment Development” on Thursday, Oct. 18, from 11 a.m. to 12:30 p.m. PDT in room N115. Garcia and other industry suppliers will discuss key factors contributing to the design of printing systems and share their vision for the printing industry’s future.

Josh Hope, application specialist, HP Scitex, will present a seminar titled “ICC Profiles: To embed or not to embed, that is the question” on Saturday, Oct. 20, from 12 to 1 p.m. PDT in booth 147. The session will address the role of input profiles and color working spaces from a raster image processor and desktop publishing application perspective.

More information about HP large-format sign and display solutions is available at www.hp.com/go/signanddisplay, on YouTube at www.youtube.com/hpgraphicarts and through the HP Graphic Arts Twitter Feed, www.twitter.com/hpgraphicarts.

About HP
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP (NYSE: HPQ) is available at http://www.hp.com.

(1)HP FB225 and TJ210 Scitex Inks are listed in the GREENGUARD product guide for signage (see www.greenguard.org). Using a GREENGUARD certified ink system does not indicate the end product is certified or meets the criteria
(2) Availability date may vary by region and country and is subject to change.

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Phone: (650) 857-1501
E-Mail: blair.riley@porternovelli.com
Website URL: www.hp.com/go/gsb

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